Noah B.
GA4 | Tag Manager | Conversion Tracking | CAPI | Dashboards
🏆 TOP 1% ON UPWORK 🏆 Hey Everyone! My name is Noah and I have 14 years of experience in Digital Marketing, Google Analytics, and setting up Tracking— and my passion is in the ever-changing world of marketing technology. I’m all about helping businesses make sense of their data and get tracking RIGHT — from Google Tag Manager (GTM) to Google Analytics 4 (GA4), conversion tracking across platforms (i.e. Meta), server-side tracking setups, and Looker Studio dashboards. I’ve worked with hundreds of clients — from healthcare and e-commerce to finance, education, law, hospitality, and more — always with a focus on building scalable, accurate, and privacy-compliant tracking solutions that help you make better decisions. Here’s where I can help: Google Tag Manager (GTM) ♦ Installations / Upgrades / Audits ♦ E-commerce Tracking (Shopify, WooCommerce, Custom) ♦ Event Tracking & Custom Event Configuration ♦ Custom Dimensions & Metrics ♦ dataLayer Setup & Support ♦ Server-Side Tagging with GTM Server Containers ♦ Facebook / Meta Conversions API (CAPI) via GTM ♦ Shopify & WooCommerce Conversion Tracking ♦ Stape.io, Cloudflare, and Other Server-Side Implementations ♦ Cookie Consent Solutions & Google Consent Mode Google Analytics (GA4) ♦ GA4 Implementations & Migrations from Universal Analytics ♦ Enhanced E-commerce Tracking ♦ Goals, Events, and Custom Definitions ♦ Cross-Domain Tracking ♦ Data Filters & Internal Traffic Exclusions ♦ Server-Side GA4 Tracking for Enhanced Accuracy ♦ Debugging & Data Integrity Checks Conversion Tracking (Multi-Platform) ♦ Facebook / Meta Pixel & Conversions API ♦ Google Ads & Enhanced Conversions ♦ Microsoft Ads Conversion Tracking ♦ Pinterest Tag & Event Tracking ♦ TikTok Pixel Setup ♦ LinkedIn Insight Tag & Conversion Events ♦ Multi-Platform Server-Side Tracking Implementations Dashboards & Reporting (Looker Studio / Google Data Studio) ♦ Custom Dashboard Design ♦ Real-Time & Blended Data Reports ♦ Supermetrics & Other Data Connector Integrations ♦ E-commerce & Multi-Channel Performance Dashboards ♦ Troubleshooting & Optimization for Existing Dashboards Strategy & Collaboration ♦ Google Analytics & Tag Manager Audits ♦ Tag Management & Tracking Best Practices ♦ Data Layer Planning & Implementation Strategy ♦ Analytics Training (GA4, GTM, Looker Studio) ♦ Privacy & Compliance Tracking Solutions (GDPR, CCPA) ♦ Tracking Infrastructure Design for Scaling Businesses
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $116k
Billed in all: $1,408,872$1.41M
$1.6k in the last 6 months
Across 78 contracts
Across 691 contracts
Earnings, last 30 days
Skill rankings: #1 in 2 skills of 15
Rarest: top 0.19% in Analytics, of 2,087. Ranked by MRR among everyone on Upwork with the skill.
- Meta Tag Optimization120 freelancers · 🇺🇸 #1Top 0.83%🇺🇸#1 of 15
- Ad Tagging43 freelancers · 🇺🇸 #1Top 2%🇺🇸#1 of 12
- Analytics Dashboard850 freelancers · 🇺🇸 #2Top 0.24%🇺🇸#2 of 144
- Pixel Setup & Optimization593 freelancers · 🇺🇸 #1Top 0.34%🇺🇸#1 of 57
- Looker297 freelancers · 🇺🇸 #1Top 0.67%🇺🇸#1 of 65
- Google Analytics API222 freelancers · 🇺🇸 #2Top 0.90%🇺🇸#2 of 30
- Facebook Pixel Setup & Optimization1,163 freelancers · 🇺🇸 #1Top 0.26%🇺🇸#1 of 65
- #4Analytics2,087 freelancers · 🇺🇸 #3Top 0.19%🇺🇸#3 of 612