Mitty C.

Fractional Web Leader, Sr. Web Developer & Growth Strategist

⭐ 100 percent Job Success • Top-Rated Plus • Expert-Vetted • Top 1% on Upwork ⭐ Hi there! I’m Mitty, a senior web developer, digital strategist, and growth consultant with 20+ years of experience building and optimizing websites for B2C brands, mid-sized businesses, and large global enterprises. I’ve spent my career leading web teams, solving complex technical problems, and building high-performing digital experiences across WordPress, Shopify, and full-funnel digital systems. Over the years, I’ve designed, developed, and shipped hundreds of websites through agency work, enterprise roles, and direct consulting giving me a deep understanding of everything from small-business e-commerce to high-scale enterprise systems. ⸻ ⭐ WordPress & Shopify Specialist (500+ sites built) I am an expert in: • Full WordPress development (custom themes, advanced troubleshooting, backend fixes) • Shopify development and theme customization • Conversion rate optimization and UX improvements • Speed optimization & Core Web Vitals • Web security hardening, malware cleanup, and recovery • Hosting migrations, plugin conflicts, API integrations After 500+ builds, I’ve learned how to solve problems faster and more accurately than most developers. Many clients come to me after other freelancers could not fix the issue. ⸻ ⭐ Experience Across SMB, Mid-Market, and Enterprise My background spans: B2C & Small-to-Mid-Sized Businesses • E-commerce stores • Local service companies • Consumer brands • Hospitality & restaurants • Nonprofits & community organizations Enterprise B2B • SaaS companies • Multi-brand corporations • High-traffic global websites • Complex system integrations • Executive-level digital strategy This breadth allows me to immediately understand how your website fits into your sales motion, customer journey, revenue model, and optimize accordingly. ⸻ ⭐ Growth Marketing, CRO, Analytics & Digital Strategy You get more than a developer. You get a strategist who can: • Diagnose conversion bottlenecks • Run CRO experiments • Architect tracking (GA4, GTM, server-side) • Build funnels and automation • Improve SEO foundations, site structure, and AI search share of voice (AEO) • Align website performance with business goals I understand how websites perform inside larger ecosystems, and how to fix what’s holding them back. ⸻ ⭐ Certified Mailchimp & Klaviyo Partner I specialize in: • Automated flows & lifecycle journeys • List growth & segmentation • Deliverability troubleshooting • Revenue optimization through email My partner status also gives me priority support access, which helps resolve platform issues quickly. ⸻ ⭐ Project Manager & Strategist I am also: • A Certified Project Manager (UC Berkeley) • Trained in Strategy & Innovation (Harvard Business School) • A long-time consultant to executives, founders, and marketing teams Whether you need a developer for a specific task or a partner who can guide your entire digital strategy, I can fill both roles effectively. ⸻ ⭐ Silicon Valley Based • U.S. Freelancer I grew up and built my career in the San Francisco Bay Area. Communication is clear, expectations are aligned, and delivery is fast and reliable. ⸻ ⭐ Let’s Work Together If you need help with: • WordPress or Shopify development • Fixing a broken or hacked site • Performance tuning or SEO improvements • CRO, analytics, or funnel optimization • A fully managed website build • A senior strategist to advise your digital roadmap Feel free to reach out. I offer a brief consultation to confirm fit and scope. Let’s build something great together.