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Oleksandr S.
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Oleksandr S.

Senior UI/UX Designer | CRO Specialist | WordPress & Shopify | SaaS

With over 10 years of experience, I've helped businesses generate more than $15M in revenue through conversion-focused web design, UX optimization, and CRO. I specialize in conversion rate optimization (CRO), UI/UX design, and WordPress development. From landing pages and website redesigns to SaaS platforms and eCommerce stores, I create digital experiences that improve usability, increase conversions, and support business growth. What sets me apart is the combination of UX/UI design, CRO expertise, and hands-on development. I use real user behavior, analytics, heatmaps, and session recordings to identify conversion barriers and turn insights into practical improvements - from initial strategy to final implementation. I’m especially effective on: ✅ UI/UX Design for Websites & Digital Products ✅ Conversion Rate Optimization (CRO) & UX Audits ✅ Landing pages and funnel optimization ✅ Website Design & Redesign ✅ SaaS Platforms & Dashboard UI/UX Design ✅ Conversion Rate Optimization (CRO) & UX Audits ✅ WordPress & Elementor Development My process: 1. Research & UX Audit I analyze user behavior, business goals, and existing experiences to identify usability issues and conversion opportunities. 2. UX Strategy & Wireframing I structure user journeys, simplify complex flows, and create intuitive wireframes focused on usability and business objectives. 3. UI Design & Development I create polished, responsive interfaces in Figma and bring them to life through WordPress, Elementor, or collaboration with development teams. 4. Testing & Optimization I use analytics, user feedback, and behavioral insights to refine the experience and improve performance over time. Because I also understand the implementation side of the process, I’m able to bridge the gap between design and development and avoid many of the UX compromises that typically happen during handoff. Over the years, I’ve worked across websites, eCommerce, CRO projects, and digital products, helping businesses improve usability, increase conversions, and create more effective online experiences. Core areas of expertise: ✅ UI/UX Design ✅ Conversion Rate Optimization (CRO) ✅ User Behavior Analysis ✅ Wireframing & UX Strategy ✅ Website Redesigns ✅ Landing Pages & Funnels ✅ WordPress / Elementor ✅ SaaS & Digital Product UX ✅ Responsive Web Design ✅ UX Optimization & Testing Tools & platforms: ✅ Figma ✅ Google Analytics (GA4) ✅ Hotjar / Mouseflow / Microsoft Clarity ✅ VWO / Optimizely ✅ WordPress / Elementor ✅ Shopify / WooCommerce ✅ Google Tag Manager ✅ Mouseflow ✅ Hubspot Top Rated Plus | 100% Job Success | $300K+ Earned | 7,000+ Hours If you're looking for someone who can think strategically, design with conversion in mind, and take ownership from UX planning to final execution, feel free to reach out.

🇪🇸Villarrobledo, Spain$50/hr100% JSS4.52 (145)Since Apr 2017

Earnings and projects

MRR
$5.2k

Last 6 months ÷ 6

World#4,934 / 412k
🇪🇸Country#63 / 4,023
Revenue, last 30 days
$1.9k

Last 6 months: $31k

Total earnings
$381k

Billed in all: $394k

World#4,888 / 412k
🇪🇸Country#78 / 4,023
Per project
$2k

$5.2k in the last 6 months

World#77,150 / 412k
🇪🇸Country#726 / 4,023
Projects, last 6 months
6
33% fixed67% hourly
World#34,405 / 412k
🇪🇸Country#276 / 4,023
Projects in all
191

Across 212 contracts

48% fixed52% hourly
World#10,748 / 412k
🇪🇸Country#92 / 4,023

Earnings, last 30 days

$394k+$1.9k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$392k$394k$396kNo dataOct 8Oct 23Nov 7

Read once a week before Oct 16, 2026, daily since. Dotted: longer than usual between two readings. Hatched: over two weeks without one.

Skill rankings: Top 1% in Elementor

Ranked by MRR among everyone on Upwork with the skill.

  1. 3User Behavior Analytics67 freelancers · 🇪🇸 #1Top 4%
  2. #26Landing Page Optimization1,118 freelancers · 🇪🇸 #3Top 2%
  3. #36Website Optimization2,664 freelancers · 🇪🇸 #2Top 1%
  4. #56UX Research2,772 freelancers · 🇪🇸 #3Top 2%
  5. #56A/B Testing1,603 freelancers · 🇪🇸 #3Top 3%
  6. #58Landing Page Design4,897 freelancers · 🇪🇸 #1Top 1%
  7. #62Google Analytics 42,201 freelancers · 🇪🇸 #2Top 3%
  8. #76Mobile UI Design4,166 freelancers · 🇪🇸 #2Top 2%