Velda G.

Digital Marketing & Campaign Strategy -Political Campaigns / NonProfit Fundraising & Administration - Business Dev. I am an experienced, multi-skilled, intellectually curious digital marketing strategist with 10 years of success with helping organizations, institutions and businesses solve complex business challenges, create and implement award-winning growth strategies to help meet their missions and business goals. I have successful experience creating and executing award-winning omnichannel B2B & B2C campaigns for agencies focused on higher education, 2-year education, ed tech, workforce development, community organizations and governmental initiatives. My digital marketing work delivers more value for my clients with a history of executing digital campaigns that exceed performance benchmarks by up to 600% and deliver results up to 75% cheaper than benchmarks. Quite simply, you'll get more for your marketing investment when you work with me. My fundraising and non-profit work has raised over $10,000,000 for a variety of organizations through a combination of development strategies, including annual fund, major gifts, and corporate sponsorship/event marketing. I am skilled in non-profit administration and strategic planning, as well as all aspects of administering a nonprofit fundraising program. My business development work has helped organizations and businesses triple their revenue and develop new partnerships. Specialties include: Digital Marketing Campaign Strategy & Execution Digital Media Buying & Planning (Google, Meta, Twitter, Snapchat, Instagram) Lead Generation & Optimization Social Media Management/strategy Marketing Automation E-Commerce Analytics- Data Analysis Non-Profit Fundraising Strategy & Execution Education enrollment marketing Political campaign strategy and digital execution Corporate Sponsorship Acquisition Writing- (copywriting, grant writing) Industries: Education & Workforce Development Recruitment Community College Marketing Adult Education Marketing Workforce Marketing Political/Elections Petroleum Industry Government/Defense STEM initiatives Non-Profits Community Organizing E-commerce