Ray R.

𝗠𝗼𝘀𝘁 𝗰𝗹𝗶𝗲𝗻𝘁𝘀 𝗵𝗶𝗿𝗲 𝗮 𝗱𝗲𝘃𝗲𝗹𝗼𝗽𝗲𝗿. 𝗬𝗼𝘂 𝗴𝗲𝘁 𝗮𝗻 𝗲𝗻𝗴𝗶𝗻𝗲𝗲𝗿. I am a University of Michigan trained Automation Engineer with over 8 years of hands on experience at two of the largest manufacturers in their industries including The Dow Chemical Company where I started up and operated a $40M reactor system and received the 4 Carat Award, the highest engineering honor at Dow. That background shaped how I approach software. Every project gets the same level of systems thinking, clean documentation and structured delivery that industrial engineering demands. For the past 14 years I have been building on WordPress and the web full time, managing projects from $1,000 to $500,000 across healthcare, real estate, ecommerce and SaaS. 𝗪𝗵𝗮𝘁 𝗜 𝗯𝘂𝗶𝗹𝗱 𝗳𝗼𝗿 𝘆𝗼𝘂: 𝗪𝗼𝗿𝗱𝗣𝗿𝗲𝘀𝘀 𝗪𝗲𝗯𝘀𝗶𝘁𝗲 𝗗𝗲𝘀𝗶𝗴𝗻 𝗮𝗻𝗱 𝗗𝗲𝘃𝗲𝗹𝗼𝗽𝗺𝗲𝗻𝘁 Custom WordPress builds from Figma, PSD or from scratch. Responsive pixel perfect layouts built for performance and long term stability. Expertise across Elementor, Divi, Gutenberg, Bricks Builder, Beaver Builder and Breakdance. 𝗪𝗼𝗼𝗖𝗼𝗺𝗺𝗲𝗿𝗰𝗲 𝗮𝗻𝗱 𝗘𝗰𝗼𝗺𝗺𝗲𝗿𝗰𝗲 Full WooCommerce store setup and development, product and variation management, custom checkout flows and backend logic. Shopify theme development, custom Shopify app development and API integrations for teams who need flexibility on either platform. 𝗪𝗼𝗿𝗱𝗣𝗿𝗲𝘀𝘀 𝗣𝗹𝘂𝗴𝗶𝗻 𝗮𝗻𝗱 𝗧𝗵𝗲𝗺𝗲 𝗗𝗲𝘃𝗲𝗹𝗼𝗽𝗺𝗲𝗻𝘁 Custom plugin development built to your specific business logic. Theme development from the ground up. Advanced Custom Fields, Custom Post Types and complex data architectures that grow with your platform, from directories to dynamic multi page systems. 𝗚𝗼𝗛𝗶𝗴𝗵𝗟𝗲𝘃𝗲𝗹 𝗮𝗻𝗱 𝗔𝘂𝘁𝗼𝗺𝗮𝘁𝗶𝗼𝗻 CRM setup, workflow automation, form integration and marketing automation inside GoHighLevel, connecting your website directly to lead capture, follow up sequences and customer communication so nothing depends on manual entry. 𝗔𝗣𝗜 𝗜𝗻𝘁𝗲𝗴𝗿𝗮𝘁𝗶𝗼𝗻 REST API development, webhook handling and third party integrations connecting WordPress and web applications to CRMs, payment gateways and external services, including custom Shopify app development for inventory and business logic automation. 𝗧𝗲𝗰𝗵𝗻𝗶𝗰𝗮𝗹 𝗦𝗘𝗢 𝗮𝗻𝗱 𝗦𝗲𝗮𝗿𝗰𝗵 𝗦𝗮𝗳𝗲 𝗠𝗶𝗴𝗿𝗮𝘁𝗶𝗼𝗻𝘀 Redirect mapping, schema markup and metadata built directly into the architecture, not bolted on after launch. Real experience taking existing, ranking sites through a redesign or platform change without losing the search equity they've already earned. 𝗣𝗲𝗿𝗳𝗼𝗿𝗺𝗮𝗻𝗰𝗲 𝗢𝗽𝘁𝗶𝗺𝗶𝘇𝗮𝘁𝗶𝗼𝗻 Core Web Vitals optimization, PageSpeed scores of 90 and above, caching, CDN setup and image optimization built into the foundation of every project rather than added on at the end. 𝗪𝗵𝘆 𝗰𝗹𝗶𝗲𝗻𝘁𝘀 𝗸𝗲𝗲𝗽 𝗰𝗼𝗺𝗶𝗻𝗴 𝗯𝗮𝗰𝗸: 100% Job Success Score across 93 completed projects and over $100,000 earned on Upwork. Several clients have stayed with me for years, coming back for new pages, new features and ongoing maintenance rather than hiring someone new each time. That's not an accident. The work is clean, the communication is clear and delivery is on time. If something needs to be fixed it gets fixed without drama. If you need someone who understands your business goals, can handle complex builds end to end and delivers work that holds up over time, send a message and we can talk through what you need.