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Laura U.
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Laura U.

E-commerce Growth Strategist | Email Marketing & Social Media Content

⭐𝗧𝗢𝗣 𝗥𝗔𝗧𝗘𝗗 𝗣𝗟𝗨𝗦 - 𝟭% 𝗕𝗘𝗦𝗧 𝗙𝗥𝗘𝗘𝗟𝗔𝗡𝗖𝗘𝗥𝗦⭐ Are you tired of random strategies and paying less, but in the end getting no results? All businesses want to sell, so do I. I turn market research, customer insights, and business goals into practical marketing strategies that improve positioning, content, customer journeys, sales, and growth. With 9+ years of experience in e-commerce & social media and active on Upwork since 2018, I have helped many business owners finally reach their goals and walk independently. There are long-term partnerships with my Upwork clients that have been with me for over 6 years! I don't just create content. I help you understand what to say, who to say it to, why it matters, and how to turn that strategy into action. WHAT I DO Marketing & Creative Strategy • Marketing audits & growth strategy • Market & competitor research • Audience & customer research • Brand positioning & messaging • Creative concepts & campaign strategy • Go-to-market research Content & Social Media Strategy • Content strategy & content pillars • Social media strategy and design • Instagram, LinkedIn & TikTok Designes • Content calendars & campaign planning • Creative briefs, hooks & content angles • Content performance & optimization • Substack ghostwriting Email, CRM & Customer Journey • Email marketing strategy and design • Customer journey & lifecycle strategy • Lead nurturing & retention • Segmentation & campaign planning • CRM & marketing automation E-commerce Growth • E-commerce marketing strategy • Customer journey & conversion opportunities • Shopify • Retention & email strategy • Product & competitor research My approach is research-driven: Research → Insights → Strategy → Creative → Content → Growth I'm particularly experienced in working with e-commerce, consumer brands, service businesses, and companies expanding into new markets. I am always available to share my portfolio and references from previous clients upon request. Let's Talk!

🇧🇷Salvador, Brazil$15/hr100% JSS4.96 (20)Since Apr 2017
GlobeUpwork

Earnings and projects

MRR
$842

Last 6 months ÷ 6

World#55,701 / 412k
🇧🇷Country#700 / 4,647
Revenue, last 30 days
$699

Last 6 months: $5.1k

World#53,871 / 412k
🇧🇷Country#666 / 4,647
Total earnings
$76k

Billed in all: $79k

World#52,303 / 412k
🇧🇷Country#571 / 4,647
Per project
$1.6k

$842 in the last 6 months

World#91,607 / 412k
🇧🇷Country#1,039 / 4,647
Projects, last 6 months
6
50% fixed50% hourly
World#34,407 / 412k
🇧🇷Country#291 / 4,647
Projects in all
48

Across 52 contracts

52% fixed48% hourly
World#63,652 / 412k
🇧🇷Country#439 / 4,647

Earnings, last 30 days

$79k+$699 earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$78.0k$78.5k$79.0kOct 8Oct 23Nov 7

Skill rankings: Top 13% in International Business

Ranked by MRR among everyone on Upwork with the skill.

  1. #37International Business294 freelancers · 🇧🇷 #6Top 13%
  2. #155Brand Marketing1,198 freelancers · 🇧🇷 #1Top 13%
  3. #360Business Management2,777 freelancers · 🇧🇷 #2Top 13%
  4. #373Mailchimp2,594 freelancers · 🇧🇷 #2Top 14%
  5. #396Dropshipping2,698 freelancers · 🇧🇷 #3Top 15%
  6. #589Shopify Website Design3,714 freelancers · 🇧🇷 #3Top 16%
  7. #679Business Development4,098 freelancers · 🇧🇷 #11Top 17%
  8. #1,310Marketing Strategy8,415 freelancers · 🇧🇷 #26Top 16%