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Marina U.
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Marina U.

Google Ads & Meta Ads PPC Expert | Performance Driven

Before you hire me, I'll audit your PPC account for free and tell you exactly what's working, what's not, and where your budget is actually going. This is how most of my engagements start — and why 𝟴𝟲% of my clients stay long-term. 𝗥𝗲𝗰𝗲𝗻𝘁 𝘄𝗼𝗿𝗸: ▸ B2B food packaging (New Zealand): leads +𝟯𝟲𝟮%, CPL cut from $𝟵𝟴 to $𝟭𝟲 ▸ Collectible eCommerce (US/CA/UK): revenue +𝟯𝟯% to $𝟮.𝟱𝟭𝗠, ROAS held at 𝟮,𝟵𝟯𝟵% ▸ Premium door hardware eCommerce (USA): revenue +𝟱𝟳%, ROAS above target ▸ Art auction house (Ireland/UK/USA): leads +𝟭𝟰𝟯%, CPL cut by 𝟯𝟳% 𝗪𝗵𝗮𝘁 𝗰𝗹𝗶𝗲𝗻𝘁𝘀 𝘀𝗮𝘆: "Marina is a PPC expert and I can't recommend her enough. She is super knowledgeable and proficient." "Marina is incredible. Transparent, communicative, and truly dedicated to her craft." 🚀 $𝟴𝗠+ Ad Spend Managed · 𝟭𝟬𝟬𝘀 of Happy Clients · 𝟵+ Years of Experience · Top Rated Plus · 𝟭𝟬𝟬% Job Success · Google Ads & Google Analytics Certified 𝗜𝗻𝗱𝘂𝘀𝘁𝗿𝗶𝗲𝘀 𝗜 𝘄𝗼𝗿𝗸 𝘄𝗶𝘁𝗵 𝗺𝗼𝘀𝘁: ▸ 𝗲𝗖𝗼𝗺𝗺𝗲𝗿𝗰𝗲 𝗗𝟮𝗖 — apparel, beauty, supplements, home, hobby & specialty ▸ 𝗟𝗲𝗮𝗱 𝗴𝗲𝗻𝗲𝗿𝗮𝘁𝗶𝗼𝗻 — local services, healthcare, professional services, B2B, SaaS ▸ 𝗡𝗶𝗰𝗵𝗲 & 𝘀𝗽𝗲𝗰𝗶𝗮𝗹𝘁𝘆 — construction, tourism, education, Google Ad Grants 𝗪𝗵𝗮𝘁 𝗜 𝗿𝘂𝗻: ▸ 𝗚𝗼𝗼𝗴𝗹𝗲 𝗔𝗱𝘀 — Search, Shopping, Performance Max, Demand Gen, YouTube ▸ 𝗠𝗶𝗰𝗿𝗼𝘀𝗼𝗳𝘁 𝗔𝗱𝘀 (𝗕𝗶𝗻𝗴) ▸ 𝗠𝗲𝘁𝗮 𝗔𝗱𝘀 — Facebook & Instagram conversion campaigns ▸ 𝗧𝗿𝗮𝗰𝗸𝗶𝗻𝗴 & 𝗮𝗻𝗮𝗹𝘆𝘁𝗶𝗰𝘀 — GA4, GTM, conversion event setup, troubleshooting ▸ 𝗥𝗲𝗽𝗼𝗿𝘁𝗶𝗻𝗴 — Looker Studio dashboards focused on what changed and why 𝗛𝗼𝘄 𝗜 𝘄𝗼𝗿𝗸: I diagnose before I optimize. Before changing campaigns or scaling budgets, I take time to understand your margins, your funnel, your audience and your growth goals. This is the work that creates partnerships that last past the first scope — not one-off projects. If you'd like the free audit, send me a short message describing your account and goals. I'll give you my honest read on what's working, what's not, and whether I'm the right fit — before either of us commits.

🇺🇦Dnipro, Ukraine$30/hr100% JSS4.95 (81)Since May 2017

Earnings and projects

MRR
$2.7k

Last 6 months ÷ 6

World#15,186 / 412k
🇺🇦Country#905 / 14.3k
Revenue, last 30 days
$4.4k

Last 6 months: $16k

World#6,803 / 412k
🇺🇦Country#455 / 14.3k
Total earnings
$188k

Billed in all: $193k

World#16,827 / 412k
🇺🇦Country#1,307 / 14.3k
Per project
$1.8k

$1.2k in the last 6 months

World#84,695 / 412k
🇺🇦Country#4,246 / 14.3k
Projects, last 6 months
13
8% fixed92% hourly
World#12,442 / 412k
🇺🇦Country#597 / 14.3k
Projects in all
107

Across 120 contracts

21% fixed79% hourly
World#25,376 / 412k
🇺🇦Country#1,168 / 14.3k

Earnings, last 30 days

$193k+$4.4k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$187.5k$190.0k$192.5k$195.0kOct 9Oct 24Nov 8

Skill rankings: Top 3% in Lead Generation

Ranked by MRR among everyone on Upwork with the skill.

  1. #33Campaign Setup749 freelancers · 🇺🇦 #4Top 4%
  2. #55Retargeting712 freelancers · 🇺🇦 #12Top 8%
  3. #65Google Search1,379 freelancers · 🇺🇦 #10Top 5%
  4. #66Performance Marketing1,000 freelancers · 🇺🇦 #10Top 7%
  5. #105Bing Ads856 freelancers · 🇺🇦 #17Top 12%
  6. #157Google Shopping1,118 freelancers · 🇺🇦 #40Top 14%
  7. #174Google Analytics 42,201 freelancers · 🇺🇦 #21Top 8%
  8. #179Google Ads Account Management1,516 freelancers · 🇺🇦 #21Top 12%