Sandeep D.

Marketer turned Data Analyst with 10+ years of experience helping businesses turn messy, scattered data into clear dashboards, automated reports, and decision-ready insights. My background in digital marketing, growth strategy, CRM systems, and performance reporting gives me a unique edge as a data analyst: I do not just build dashboards that look good, I understand the business questions behind the numbers and the actions those numbers should drive. Today, my work is focused primarily on Data Analysis, Data Visualization, KPI Reporting, Dashboard Development, and Automation, with deep hands-on experience in: 🔹 Looker Studio 🔹 Databox 🔹 AgencyAnalytics 🔹 Google Sheets 🔹 Google Apps Script 🔹 GA4 / Google Analytics 🔹 Google Ads / Meta Ads / LinkedIn Ads 🔹 HubSpot / Salesforce 🔹 Reporting Automation & Workflow Optimization I help agencies, SaaS companies, eCommerce brands, and service businesses build reporting systems that are accurate, easy to use, and aligned with real business goals. What I can help you with: 📊 Dashboard Development Looker Studio dashboards Databox dashboards and scorecards AgencyAnalytics client reporting Executive dashboards and KPI scorecards Paid media reporting dashboards Marketing and business intelligence dashboards 📈 Data Analysis & Reporting KPI tracking and performance reporting Marketing analytics and campaign analysis Funnel, lead generation, and conversion reporting Trend analysis and insight generation Cross-channel performance reporting Client-ready and stakeholder-ready visual reports ⚙️ Automation & Technical Solutions Google Sheets automation Custom Google Apps Script solutions Report automation and scheduled workflows Spreadsheet cleanup and transformation Data mapping, blending, and calculated metrics AI-assisted prototyping and rapid workflow/tool development 🔌 Marketing & Business Data Integration GA4, Search Console, Google Ads, Meta Ads, LinkedIn Ads HubSpot and Salesforce reporting Spreadsheet-based reporting systems Multi-source dashboard setups Source-of-truth reporting environments for teams and agencies One of my biggest strengths is bridging the gap between marketing, operations, and analytics. Because I started on the marketing side, I understand metrics like CTR, CPL, CAC, ROAS, conversion rate, lead quality, attribution, and funnel performance, which means I can create dashboards and reporting systems that are not just technically correct, but genuinely useful for decision-making. I am especially valuable when: ✅ your data is spread across multiple tools ✅ your current dashboard is cluttered or unreliable ✅ you need cleaner KPI reporting for clients or leadership ✅ you want to automate repetitive reporting work ✅ you need someone who understands both the data and the business context A few highlights: 🏆 10+ years of professional experience 🎓 MBA in Data Science & Analytics ⭐ Top Rated Plus with 100% Job Success 💼 100+ projects completed on Upwork 📊 Strong recent project experience in Looker Studio, Databox, and AgencyAnalytics 🚀 Built dashboards, reporting systems, and automations for agencies, startups, and growing businesses While my profile is now centered on Data Analyst work, my earlier background in digital marketing remains a strong advantage for projects involving marketing analytics, reporting automation, CRM data, funnel performance, and growth dashboards. If you need help with Looker Studio, Databox, AgencyAnalytics, Google Sheets, Google Apps Script, KPI dashboards, reporting automation, or marketing/business analytics, I can help you turn raw data into reporting that is clear, actionable, and built for real-world use.