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Lucia C.
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Lucia C.

UX/UI Designer for E-commerce & Gaming | Ads & Design Systems

Hey there! 🖖 UX/UI & Visual Designer helping e-commerce, wellness, fintech and gaming teams ship products and campaigns that convert, from Figma design systems to multilingual ad creatives. “What I do best” I bring order to messy design files and turn them into systems teams can actually ship from: tokens, components, variants, documentation and dev-ready handoff. On the marketing side, I produce landing pages, ad creatives, marketing PDFs and full PDP image sets, including AI-generated product imagery (NanoBanana, Firefly, Midjourney) that stays on-brand and label-accurate. "Recent work" • Nordic skincare & supplement brands: ongoing ads, PDP imagery and content adapted for several European markets • US election guide: page types, iconography and maps for a candidate and voting information site • Casual mobile game: FTUE, onboarding and UI polish • Animated landing page with full developer handoff for an EdTech product • Spanish e-commerce agency: storefront UI and design systems for retail and B2B clients "How I work" Clear async communication, thorough documentation, and AI tooling (including Claude Code) to automate repetitive production, so you get more output per hour without losing craft. Tools Figma (variables, components, auto-layout) · Adobe CC (Photoshop, Illustrator, After Effects) · Webflow · WordPress + Elementor · Shopify Languages Spanish (native) · English (fluent) If you need someone who can systematize your design and still deliver sales-ready visuals, let's talk.

🇦🇷Buenos Aires, Argentina$37/hr100% JSS5.00 (2)Since Jun 2017

Earnings and projects

MRR
$3.5k

Last 6 months ÷ 6

World#9,845 / 412k
🇦🇷Country#117 / 4,639
Revenue, last 30 days
$5.2k

Last 6 months: $21k

World#5,216 / 412k
🇦🇷Country#56 / 4,639
Total earnings
$35k

Billed in all: $38k

World#98,736 / 412k
🇦🇷Country#1,008 / 4,639
Per project
$2.9k

$2.4k in the last 6 months

World#56,483 / 412k
🇦🇷Country#610 / 4,639
Projects, last 6 months
9

Across 11 contracts

0% fixed100% hourly
World#21,107 / 412k
🇦🇷Country#219 / 4,639
Projects in all
12

Across 24 contracts

17% fixed83% hourly
World#183,652 / 412k
🇦🇷Country#1,738 / 4,639

Earnings, last 30 days

$37.7k+$5.2k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$30k$35k$40kOct 9Oct 24Nov 8

Skill rankings: Top 1% in Social Media Design

Ranked by MRR among everyone on Upwork with the skill.

  1. #39Ad Creative1,402 freelancers · 🇦🇷 #2Top 3%
  2. #43AI Image Generation2,564 freelancers · 🇦🇷 #1Top 2%
  3. #54Game Design2,110 freelancers · 🇦🇷 #1Top 3%
  4. #95Social Media Design6,511 freelancers · 🇦🇷 #4Top 1%
  5. #165Motion Graphics9,264 freelancers · 🇦🇷 #5Top 2%
  6. #167Mobile App Design5,198 freelancers · 🇦🇷 #2Top 3%
  7. #190Webflow5,550 freelancers · 🇦🇷 #3Top 3%
  8. #220Branding9,059 freelancers · 🇦🇷 #5Top 2%