Hannah D.

Expert-Vetted Snr Marketing Strategist | Campaigns, Content & Brand

I’m an Expert-Vetted marketing specialist with 10+ years of agency and in-house experience, helping organisations turn complex ideas into clear, compelling marketing that drives action. I work best with clients who need more than “just content” - those looking for strategic thinking, structure, and confident execution, particularly in regulated, technical, or multi-market environments. What I help with: • Marketing strategy & campaign planning • Research-led content and thought leadership • Brand positioning and messaging • Senior-level copywriting (web, editorial, campaigns, email) • Go-to-market and launch support • Event and stakeholder communications Why clients hire me: 1. I combine strategy + execution, so you don’t need multiple freelancers 2. I’m experienced in high-stakes, regulated sectors (finance, healthcare, public sector) 3. I reduce decision-making load by being proactive, structured, and clear 4. I communicate well with senior stakeholders and cross-functional teams. Selected career highlights: • Campaign Manager for the HSBC Expat Explorer Survey - the world’s largest and longest-running global expat survey (20,000+ respondents) • Shortlisted for PR Moment Financial Services Campaign of the Year. • Led and hosted a high-end client hospitality event with Michel Roux Jr., achieving 100% guest satisfaction • Part of the Jersey Finance team awarded CIM "Best Use of PR" award • Managed festival artist liaison and logistics for major acts including Rudimental, Dizzee Rascal, and Ellie Goulding • Award-winning creative writer (Haymarket Publishing Group). Industries & Markets: Financial Services · Healthcare · Technology · Professional Services · Government · Startups & Scale-ups (B2B & B2C) · E-commerce. How I work: I’m collaborative, organised, and commercially minded. I plan clearly, communicate progress proactively, and use tools like ClickUp and Slack to keep work moving efficiently. What my clients say: “Perfect Upworker.” “Great attention to detail and high-quality right on time.” “Hannah went above and beyond - we hired her again immediately.” “Hannah's writing voice sings in unison with our company.” Keywords: Marketing Strategy, Campaign Management, Content Strategy, Copywriting (Senior), Thought Leadership, Financial Services Marketing, Research & Insights, Brand Messaging, Event Management.