Khrystyna A.

Hospitality Growth Strategist | Social Media + Direct Revenue Growth

I help boutique hotels and luxury resorts increase direct bookings, reduce OTA dependence, and build a consistent demand engine through social media, automations, influencer partnerships, and conversion-focused marketing. My approach combines creative storytelling with performance tracking. I don't just create content, I build marketing systems that connect awareness → engagement → website visits → bookings. 🔹 RECENT RESULTS For a boutique hotel in San Diego, I helped build a social media-driven demand engine combining organic content, paid campaigns, UGC partnerships, landing page optimization, and analytics tracking. • 1.1M+ organic accounts reached • $30K+ tracked Instagram-attributed revenue • 10K+ direct website visits from social media • 20K+ saves and 40K+ shares from high-intent travelers 🔸 WHAT I HELP HOTELS & TRAVEL BRANDS WITH: 1. Social Media Growth Strategy Instagram strategy and content planning Reels strategy and viral content systems Brand storytelling and positioning Community growth and engagement 2. Hospitality Marketing & Direct Booking Growth Boutique hotel marketing strategy Direct booking growth plans Guest journey optimization Campaign planning and execution OTA dependency reduction strategies 3. Influencer & UGC Marketing Influencer marketing strategy Creator sourcing and vetting Partnership management UGC campaign development Campaign briefs and performance reporting 4. Digital Marketing & Analytics Meta Ads strategy and retargeting Landing page creation and optimization GA4 and UTM tracking Revenue attribution reporting 🔸 LUXURY TRAVEL INFLUENCER EXPERIENCE I have managed luxury travel influencer campaigns across multiple countries, helping creators build strategic partnerships with properties including Four Seasons, Six Senses, Jumeirah, Alila Hotels & Resorts, and independent luxury hotels. Previous influencer campaigns generated: • 10M+ content reach • $3M+ estimated media value • 20+ hotel partnerships across 10 countries 🔹 If you are looking for a marketing partner who understands both the creative side of hospitality storytelling and the data behind revenue growth, let's connect.