Rajinder K.

I’m a results-oriented digital marketer with 8+ years of hands-on experience, helping brands grow through Google Ads, Meta Ads (Facebook & Instagram), Amazon Marketing, and email automation. My focus is on measurable growth, reducing CAC, increasing ROAS, and driving consistent revenue performance. I design end-to-end, conversion-focused marketing systems that align traffic acquisition, user nurturing, and optimization to generate sustainable, scalable revenue. 𝐌𝐲 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐄𝐱𝐩𝐞𝐫𝐭𝐢𝐬𝐞 - 𝐆𝐨𝐨𝐠𝐥𝐞 𝐀𝐝𝐬 𝐌𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭: High-performing Search, Display, Shopping, and Performance Max campaigns built to maximize conversions and ROAS. - 𝐌𝐞𝐭𝐚 𝐀𝐝𝐬 (𝐅𝐚𝐜𝐞𝐛𝐨𝐨𝐤 & 𝐈𝐧𝐬𝐭𝐚𝐠𝐫𝐚𝐦): Advanced audience research, retargeting funnels, creative testing, and scaling strategies that reduce cost per result. - 𝐀𝐦𝐚𝐳𝐨𝐧 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 & 𝐒𝐄𝐎: Improved product visibility and sales using Amazon SEO, optimized listings, keyword-focused content, and performance-driven ad campaigns that boost rankings and conversions. - 𝐄𝐦𝐚𝐢𝐥 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 & 𝐀𝐮𝐭𝐨𝐦𝐚𝐭𝐢𝐨𝐧: Custom email funnels, automated nurture sequences, and personalized campaigns designed to increase engagement and lifetime value. - 𝐒𝐨𝐜𝐢𝐚𝐥 𝐌𝐞𝐝𝐢𝐚 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠: Strategic content planning and paid campaigns that grow brand presence, reach, and audience trust. - 𝐋𝐚𝐧𝐝𝐢𝐧𝐠 𝐏𝐚𝐠𝐞 𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐚𝐭𝐢𝐨𝐧: Creation and optimization of high-converting landing pages with SEO-aligned content, persuasive CTAs, and keyword strategies that drive traffic and sales. - 𝐀𝐧𝐚𝐥𝐲𝐭𝐢𝐜𝐬, 𝐓𝐫𝐚𝐜𝐤𝐢𝐧𝐠 & 𝐑𝐞𝐩𝐨𝐫𝐭𝐢𝐧𝐠: Transparent reporting, clear KPIs, and continuous optimization to improve performance over time. 𝐌𝐞𝐭𝐚 𝐀𝐝𝐬: 𝐏𝐫𝐨𝐯𝐞𝐧 𝐑𝐞𝐬𝐮𝐥𝐭𝐬 𝐈𝐧𝐝𝐮𝐬𝐭𝐫𝐲: 𝐀𝐩𝐩 𝐈𝐧𝐬𝐭𝐚𝐥𝐥 𝐂𝐚𝐦𝐩𝐚𝐢𝐠𝐧𝐬 - Managed and optimized multi-platform ad sets (Android + iOS). - Drove 300+ mobile app installs in a single cycle with CPI ranging from $3.95 to $6.81. - Reduced Cost per Result by up to 60% via A/B testing & creative optimization. - Scaled campaigns to 87,000+ impressions and 33,000+ reach, with installs averaging $7.92. 𝐈𝐧𝐝𝐮𝐬𝐭𝐫𝐲: 𝐄-𝐜𝐨𝐦𝐦𝐞𝐫𝐜𝐞 𝐒𝐚𝐥𝐞𝐬 - Generated 238 purchases from a single direct campaign at $86.93 CPO. - Remarketing campaigns delivered 103 purchases at $77.45 CPO, proving retargeting efficiency. - Another direct sales campaign: 82 purchases, with 268,000+ reach at frequency 3.7. - Remarketing flow added 71 extra purchases with 163,000 reach at $66.17 CPO. - Efficiently managed $20K+ monthly ad spend while maintaining positive ROAS. 𝐆𝐨𝐨𝐠𝐥𝐞 𝐀𝐝𝐬: 𝐏𝐫𝐨𝐯𝐞𝐧 𝐑𝐞𝐬𝐮𝐥𝐭𝐬 - Generated $1,807.80 in revenue with a total conversion value of $1,957.79. - Maintained profitable ROAS between 3.95 – 4.07 with $495.52 total spend. - Delivered 26+ purchases, with conversion rates between 2.22% – 4.77%. - Achieved 6.99 conversions in just 10 days, each under $30 per conversion. - Shopping Campaigns: Drove $1,271.28 revenue, with ROAS 442.34% and cost per conversion $12.37. - Search Ads Campaigns: CTRs up to 31.67% while keeping the conversion value/cost ratio at 3.79. 𝐇𝐨𝐰 𝐈 𝐇𝐞𝐥𝐩 𝐘𝐨𝐮 𝐖𝐢𝐧 I don’t just manage ads - I create scalable, performance-driven marketing strategies aligned with your business goals. Whether you’re looking to increase sales, lower acquisition costs, grow your brand, or build a predictable lead system, I focus on measurable results that impact your bottom line. If you’re looking for a marketer who treats your budget like their own and prioritizes ROI, let’s connect. #PerformanceMarketing #DigitalMarketingStrategy #ROIOptimization #GoogleAdsExpert #PPCCampaignManagement #MetaAdsSpecialist #FacebookAdsManager #EcommerceMarketing #FunnelOptimization #ABTesting #GoogleTagManager #SEMrush