Raymond Jon B.
B2B Lead Generation & GTM Research Specialist | AI-Based Prospecting
I build B2B prospect lists that are qualified before they reach your sales team, not just scraped and handed over. My workflow combines Clay, Apollo, and LinkedIn Sales Navigator to source and structure accounts, then layers in Anthropic AI to analyze each lead against your ICP signals and filter for genuine fit. On the recruitment side, I run TalentSource PH, an Upwork talent agency supporting full-cycle hiring for EU and APAC tech clients. Both sides of the work share the same core skill: finding the right people in the right accounts, fast. HOW I BUILD AND QUALIFY PROSPECT LISTS ───────────────────────────────────── [01] ICP DEFINITION & LOOKALIKE MODELING Starting from your best existing customers or target accounts, I build a lookalike framework — identifying shared firmographic patterns (industry, headcount, funding stage, tech stack, growth signals) that define what a high-fit prospect looks like before any list is pulled. [02] LIST BUILDING VIA APOLLO & CLAY Apollo pulls targeted account and contact data filtered by the lookalike criteria. Clay then enriches each record — pulling in additional signals from LinkedIn, Crunchbase, company websites, and job postings — to build a richer, multi-signal profile per account before any AI review begins. [03] AI-POWERED QUALIFICATION VIA ANTHROPIC Each enriched account is passed through an Anthropic Claude-based qualification layer. The model reads available signals — role relevance, company growth indicators, hiring patterns, tech stack alignment, recent activity — and scores each lead against the client's ICP criteria. The output is a prioritized, reasoned qualification, not just a filter. [04] CURATED HANDOFF TO SALES OR OUTREACH The final list is cleaned, segmented by qualification tier, and formatted for direct use in outreach sequences, CRM import, or LinkedIn campaign targeting. Each contact comes with a qualification note — so your team knows why each prospect made the cut. USE CASES ───────────────────────────────────── → Lookalike prospecting — expand from a seed list of best-fit customers into a scaled, matched prospect universe → ICP scoring & triage — AI-reviewed lead lists ranked by fit, prioritized for outreach, not just exported → New market entry — account mapping and persona identification for verticals or geos you're entering cold → CRM enrichment & cleanup — re-qualifying dormant accounts against updated ICP criteria → Talent sourcing & mapping — candidate pipeline research for technical, sales, and leadership roles across EU and APAC → LinkedIn outreach ops — Sales Navigator refinement, prospect list management, and connection campaign support STACK ───────────────────────────────────── Clay · Apollo · Anthropic Claude · LinkedIn Sales Navigator · LinkedIn Recruiter · Google Sheets
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $5.1k
$2.5k in the last 6 months
Across 44 contracts
Earnings, last 30 days
Skill rankings: Top 11% in Prospect List worldwide
Ranked by MRR among everyone on Upwork with the skill. 1 skill with fewer than 10 freelancers isn't counted.
- #8Buyer Persona51 freelancersTop 16%
- #100Clay456 freelancersTop 22%
- #163Go-to-Market Strategy821 freelancersTop 20%
- #167IT Recruiting990 freelancersTop 17%
- #286Outreach Strategy1,628 freelancersTop 18%
- #339Prospect List2,954 freelancersTop 11%
- #368LinkedIn Sales Navigator2,701 freelancersTop 14%
- #423Tech & IT2,240 freelancersTop 19%