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Elimar R.
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Elimar R.

Google Ads | Meta Ads | Lawyer, Health & Local Business

🚀 STOP PAYING FOR CLICKS THAT DON'T TURN INTO CUSTOMERS. I've managed $1M+ in advertising spend and worked with 500+ businesses, helping companies improve their Google Ads, Meta Ads, tracking, funnels, and overall customer acquisition strategy. I don't believe in simply "managing" ad accounts. The goal is to understand where your money is going, what's actually driving revenue, and what needs to change to make your campaigns more profitable. I've worked across a wide range of industries, including local services, law firms, dental practices, eCommerce, SaaS, and mobile apps, targeting both English- and Spanish-speaking markets. 🎯 WHAT I CAN HELP YOU WITH 🔎 Google Ads • Search • Performance Max • Shopping • Display • YouTube • Keyword & search-term analysis • Negative keyword strategy • Conversion optimization • Account restructuring • CPA & ROAS improvement 📱 Meta Ads • Facebook & Instagram campaigns • Prospecting & retargeting • Audience segmentation • Creative testing • Funnel strategy • Lead generation • eCommerce campaigns 📊 Tracking & Analytics • Google Tag Manager • GA4 • Firebase • Conversion tracking • Enhanced Conversions • Offline conversion tracking • Tracking discrepancy troubleshooting 🚀 App & User Acquisition • Google App Campaigns • User acquisition strategy • Firebase event tracking • ASO fundamentals • Paid acquisition testing • Creative testing for app campaigns 🔍 HOW I APPROACH A CAMPAIGN 1️⃣ AUDIT Before making changes, I look at the account as a whole. I analyze search terms, conversion actions, campaign structure, placements, targeting, bidding, budget allocation, and performance by location, device, and audience. 2️⃣ FIX THE DATA If the tracking is wrong, optimization becomes guesswork. I make sure the platforms are receiving the right conversion signals so you're optimizing toward meaningful business outcomes. 3️⃣ IMPROVE THE FUNNEL Getting a click is only part of the job. I look at the relationship between the ad → offer → landing page → conversion process to identify where potential customers are dropping off. 4️⃣ OPTIMIZE & SCALE Once the fundamentals are working, I focus on improving efficiency, reallocating budget toward what works, testing new opportunities, and scaling without blindly increasing spend. 💡 WHY CLIENTS HIRE ME I combine hands-on PPC execution with a broader growth perspective. I'm comfortable getting into the details of an account, but I also care about the bigger questions: ❓ Are we targeting the right customers? ❓ Is the offer competitive? ❓ Are we tracking the right conversions? ❓ Are we paying for low-quality traffic? ❓ Is the landing page doing its job? ❓ Which campaigns are actually producing revenue? ❓ Where can we scale without destroying profitability? 📈 MY GOAL I don't want to simply make your ad account look better. I want to help you acquire better customers, reduce wasted spend, and build a marketing system that can actually grow. If your advertising account is spending money but you're not confident about what's working, what's wasting budget, or what to do next, let's take a look. Send me your current numbers, account structure, or biggest acquisition challenge. I'll help you identify where the opportunities are.

🇨🇴Medellin, Colombia$30/hr100% JSS4.87 (27)Since Aug 2017

Earnings and projects

MRR
$677

Last 6 months ÷ 6

World#65,081 / 412k
🇨🇴Country#878 / 4,578
Revenue, last 30 days
$100

Last 6 months: $4.1k

World#91,754 / 412k
🇨🇴Country#1,118 / 4,578
Total earnings
$46k

Billed in all: $48k

World#80,885 / 412k
🇨🇴Country#691 / 4,578
Per project
$799

$812 in the last 6 months

World#141,648 / 412k
🇨🇴Country#1,469 / 4,578
Projects, last 6 months
5
20% fixed80% hourly
World#41,746 / 412k
🇨🇴Country#284 / 4,578
Projects in all
58

Across 77 contracts

27% fixed73% hourly
World#52,575 / 412k
🇨🇴Country#224 / 4,578

Earnings, last 30 days

$47.6k+$100 earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$47,500$47,550$47,600$47,650Oct 8Oct 23Nov 7

Skill rankings: Top 16% in Advertising

Ranked by MRR among everyone on Upwork with the skill.

  1. #23Google Marketing Platform135 freelancers · 🇨🇴 #1Top 17%
  2. #160Search Engine Marketing Strategy630 freelancers · 🇨🇴 #1Top 25%
  3. #430Advertising2,698 freelancers · 🇨🇴 #8Top 16%
  4. #703Campaign Management3,111 freelancers · 🇨🇴 #5Top 23%
  5. #843Search Engine Marketing3,899 freelancers · 🇨🇴 #6Top 22%
  6. #1,206Facebook Advertising6,298 freelancers · 🇨🇴 #10Top 19%
  7. #1,865Google Ads9,625 freelancers · 🇨🇴 #17Top 19%