Laura R.
Brand Identity Designer | Logo Design & Brand Guidelines
I help businesses and personal brands build clear, cohesive visual identities that work beyond the logo. I specialize in logo design and refinement, brand identity systems, and practical brand guidelines. My approach focuses on thoughtful typography, consistent visual elements, and organized final files ready for digital and print use. With 8+ years of design experience, 70+ projects on Upwork, and a Top Rated track record, I bring a collaborative and structured approach to every project. Services I offer: - Logo design and logo refinement - Visual identity and brand systems - Brand guidelines - Brand applications for digital and print Whether you're building something new or refining an existing brand, feel free to share what you're working on. We can discuss the best approach for your project.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $1.3k
Billed in all: $65,033$65k
$432 in the last 6 months
Across 5 contracts
Across 84 contracts
Earnings, last 30 days
Skill rankings: Top 21% in Logo Design
Ranked by MRR among everyone on Upwork with the skill.
- #25Digital Printing108 freelancers · 🇻🇪 #1Top 23%🇻🇪#1 of 1
- #915Brand Identity & Guidelines3,286 freelancers · 🇻🇪 #5Top 28%🇻🇪#5 of 22
- #1,110Packaging Design3,825 freelancers · 🇻🇪 #7Top 29%🇻🇪#7 of 26
- #1,785Social Media Design6,511 freelancers · 🇻🇪 #20Top 27%🇻🇪#20 of 68
- #1,949Presentation Design6,690 freelancers · 🇻🇪 #18Top 29%🇻🇪#18 of 45
- #2,580Branding9,059 freelancers · 🇻🇪 #22Top 28%🇻🇪#22 of 69
- #3,599Logo Design17,289 freelancers · 🇻🇪 #36Top 21%🇻🇪#36 of 136
- #5,582Adobe Illustrator24,314 freelancers · 🇻🇪 #64Top 23%🇻🇪#64 of 250