Devarshi M.

I build the systems that connect your CRM to your growth engine — Salesforce architecture on one side, GTM/outbound infrastructure (Clay, ICP scoring, campaign tooling) on the other, wired together so your pipeline data actually moves. What I do: 🔹 GTM & RevOps Architecture — ICP builds and lead-scoring engines in Clay (Claygent-based enrichment/scoring), outbound campaign infrastructure, and Salesforce-to-outreach-tool integrations (e.g. Lemlist, syncing campaign performance back into Salesforce as native objects). 🔹 Salesforce Development — Apex, LWC, Flows, and custom architecture (I've designed things like a full power-dialer system with call disposition tracking and Platform Events). Comfortable across Sales Cloud, Service Cloud, and Health Cloud. 🔹 Integration Engineering — REST API integrations via Named/External Credentials, custom middleware for third-party data sync, OAuth flows, and CRM data hygiene at scale (I've cleaned and normalized 500,000+ row exports with fuzzy matching). 🔹 Data & Reporting — CRM analytics pipelines (Python/ReportLab), TAM analysis, and enrichment/verification waterfalls (email verification, contact hygiene). 11+ years, 100+ projects, clients spanning healthcare, security/SaaS (Splunk), and multi-BU enterprises across ANZ, Southeast Asia, and global markets. Why work with me: Most Salesforce devs stop at the CRM. I build the pipeline into the CRM too — so your sales ops, outbound, and reporting are one connected system instead of three disconnected tools.