Yulian H.
Google Ads Specialist | PPC Specialist | Google Shopping Ads
Google Ads Specialist with 10+ years of experience. I fix and scale Google Ads / Microsoft Ads accounts for ecommerce, SaaS, lead gen. Top 1% on Upwork. Google Partner Certified. L͟e͟t͟'s͟ S͟t͟a͟r͟t͟ w͟i͟t͟h͟ a͟ G͟o͟o͟gl͟e͟ A͟d͟s͟ A͟u͟d͟i͟t͟. Not every Google Ads project is accepted. I only take those where we’re a perfect fit. But if we work together, you’ll 𝐟𝐞𝐞𝐥 𝐭𝐡𝐞 𝐝𝐢𝐟𝐟𝐞𝐫𝐞𝐧𝐜𝐞 from day one. Right now, I have availability to help 1 business truly reach goals. 𝐇𝐨𝐰 𝐈 𝐰𝐨𝐫𝐤 (and why it's different): Unlike a typical google ads media buyer, I don't treat Google Ads as a checklist or a set of "best practices". I treat it like a business system. Before touching bids or launching anything new, I want to understand: how your business actually makes money where leads or sales break down what Google Ads should support, not just "run" Most accounts don't fail because of Google. They fail because structure, tracking, intent, and messaging don't match reality. That's what I fix first. 𝐆𝐨𝐨𝐠𝐥𝐞 𝐀𝐝𝐬 𝐀𝐮𝐝𝐢𝐭 | PPC Audit | Google Ads (always first) Before changing anything, I run a structured Google Ads audit. Not an automated report or a list of generic recommendations. I review your account like an operator: campaign and account structure search terms quality and intent match bidding logic and budget allocation ads and messaging vs real search behavior conversion tracking and data reliability audience signals and exclusions how everything ties back to your business goals You get clear priorities, not vague suggestions: what to fix first, what to leave alone, and what's actually holding performance back. 𝐆𝐨𝐨𝐠𝐥𝐞 𝐀𝐝𝐬 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 | Search Engine Marketing After the audit, I design a strategy that gives you: control over traffic and spend a clean path to scale, not chaos clear separation by intent, product, or funnel stage Google Search, Google Shopping, Performance Max, YouTube Ads - they all have a place only if they make sense for your business. The goal is a long-term, scalable structure that supports consistent optimization over time - not constant rebuilds. 𝐆𝐨𝐨𝐠𝐥𝐞 𝐀𝐝𝐬 𝐒𝐞𝐭𝐮𝐩 | PPC Campaign Setup & Management If a rebuild or new setup is needed, I implement it with maximum attention to detail. Everything is built around: your historical data your business model your margins and constraints your actual customers No generic templates. No "Google recommends". A clean setup that's designed to last so we improve and scale what works instead of starting over every few months. 𝐆𝐨𝐨𝐠𝐥𝐞 𝐀𝐝𝐬 𝐌𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭 & 𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐚𝐭𝐢𝐨𝐧 | Google Ads Manager Once campaigns are live, I'm in the account daily. As PPC Expert I monitor: spend and traffic quality early performance signals search terms and intent drift budget distribution learning phases and algorithm behavior Performance Max and AI Max behavior The first month is about learning and validation. After that, tightening, testing, and scaling what proves itself. Google Ads / Microsoft Ads Optimization is not about constant changes. It's about making the right changes at the right time. 𝐆𝐨𝐨𝐠𝐥𝐞 𝐀𝐝𝐬 𝐒𝐜𝐚𝐥𝐢𝐧𝐠 | Performance Marketing | Google Ads PPC When the foundation is stable, we scale with a plan. That means: expanding into new keyword themes only when ready adding campaign types when they add value testing new creative and angles with intent reallocating budget based on proof, not hope Reporting is not "pretty charts". It's decisions: what changed why it changed what we learned what we do next If you're looking for a PPC Specialist who treats Google Ads as an ongoing system, not a set-and-forget service, this is where I'm strongest. 𝐈𝐧𝐝𝐮𝐬𝐭𝐫𝐢𝐞𝐬 𝐈 𝐰𝐨𝐫𝐤 𝐰𝐢𝐭𝐡 | Google Ads | Microsoft Ads | Meta Ads | Amazon Ads I work with businesses across the US, Europe, Canada, Australia, and beyond: ✅ Ecommerce Google Ads & DTC brands (Apparel, electronics, auto parts, jewelry, home & consumer goods, fitness) ✅ Google Ads for Local & service businesses (Roofing, HVAC, cleaning, locksmiths, car detailing, medical & dental) ✅ Google Ads for SaaS & B2B (Lead generation, demos, trials, pipeline-focused growth) ★ 10 Years in PPC Marketing / Google Ads (Google Adwords) ★ Google Ads Expert & Microsoft Ads Expert ★ Independent & Agency-Free ★ Google Ads Certified Partner ★ Managing $1M+ Monthly ★ 100% Quality Guarantee On-Time ★ AI-Powered Optimization All services I provide are related to pay per click advertising: ★ Google Ads (Google Shopping Ads, YouTube Ads, Search Ads, Performance Max) ★ Meta Ads ★ Microsoft Ads / Bing Ads ★ LinkedIn Ads ★ Amazon Ads / Amazon PPC ★ Google Analytics & GA4 ★ Google Tag Manager If you're looking for a Google Ads Expert / PPC Manager who is 100% honest and genuinely cares about your business and success, 𝐒𝐞𝐧𝐝 𝐦𝐞 𝐚 𝐦𝐞𝐬𝐬𝐚𝐠𝐞. Let's reach your business goals with Google Ads for ecommerce, SaaS, and lead gen.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $4.3k
Billed in all: $439,113$439k
$2.1k in the last 6 months
Across 88 contracts
Earnings, last 30 days
Skill rankings: Top 11% in YouTube Marketing
Ranked by MRR among everyone on Upwork with the skill.
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- #77Microsoft Ads270 freelancers · 🇺🇦 #5Top 29%🇺🇦#5 of 12
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- #298YouTube Marketing2,620 freelancers · 🇺🇦 #12Top 11%🇺🇦#12 of 39
- #308Google Ads Account Setup1,074 freelancers · 🇺🇦 #23Top 29%🇺🇦#23 of 64