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Patricia M.
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Patricia M.

PPC & LSA Campaign Assistant | Paid Search Budget & Data Specialist

I provide dedicated, hands on support for Google Ads (PPC) and Local Services Ads (LSA) management, ensuring your data is flawlessly tracked and your ad spend is fully optimized. I excel at the structural, repetitive, and analytical tasks that keep accounts healthy. I take the tedious tracking and auditing off your plate so you can focus entirely on high level scaling. Here is exactly how I support your agency or business: Rigorous Budget Pacing & Management I run structured routines to check both PPC and LSA budget pacing, ensuring your ad spend aligns perfectly with your primary SEM funding sheets and tracking structures. Routine Data Check-ins I perform systematic data check ins throughout the week to catch performance anomalies, prevent overspending, and maintain strict data integrity. Looker Studio & Dashboard Reporting: I pull live metrics from your ads dashboard to update monthly Looker Studio call reports, giving you clean, actionable insights at a glance. Account Compliance & Technical Setup I handle foundational tasks like setting up GGA profiles, budget configurations, adding items to DNC registries, and performing regular LSA and PPC CTN (Call Tracking Number) audits to prevent tracking breaks. 🏆 Reviews and feedback from high profile clients 🏆 The client reviews below describe the quality of work and value that you can expect from working with me. "She is the best!!! Highly so highly recommended!! She achieved all the goals and more. Plus, super friendly and very nice!! Thanks so much Patricia, looking forward to working with you a lot in the near future! Cheers. Thanks again! -Pierre" "Patricia is absolutely amazing. She takes initiative and is very caring even outside of the scope of work. Her passion for the work shines through and has a vast amount of skills to assist with any project!" If you need a reliable expert to guard your ad spend and keep your reporting immaculate, let's connect and streamline your campaigns today!

🇰🇪Nairobi, Kenya$10/hr100% JSS5.00 (18)Since Sep 2017

Earnings and projects

MRR
$1.2k

Last 6 months ÷ 6

World#39,303 / 412k
🇰🇪Country#158 / 3,243
Revenue, last 30 days
$1.3k

Last 6 months: $7.5k

World#33,340 / 412k
🇰🇪Country#141 / 3,243
Total earnings
$46k

Billed in all: $50k

World#80,746 / 412k
🇰🇪Country#473 / 3,243
Per project
$2.7k

$7.5k in the last 6 months

World#60,099 / 412k
🇰🇪Country#334 / 3,243
Projects, last 6 months
1
0% fixed100% hourly
World#128,092 / 412k
🇰🇪Country#813 / 3,243
Projects in all
17

Across 22 contracts

36% fixed64% hourly
World#149,089 / 412k
🇰🇪Country#1,330 / 3,243

Earnings, last 30 days

$50.4k+$1.3k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$49k$50k$51kOct 8Oct 23Nov 7

Skill rankings: Top 10% in Google Keyword Planner

Ranked by MRR among everyone on Upwork with the skill.

  1. #17Google Keyword Planner169 freelancers · 🇰🇪 #1Top 10%
  2. #35SEM Keyword Research237 freelancers · 🇰🇪 #1Top 15%
  3. #41SEM Optimization264 freelancers · 🇰🇪 #1Top 16%
  4. #91Campaign Setup749 freelancers · 🇰🇪 #1Top 12%
  5. #239Google Ads Audit1,171 freelancers · 🇰🇪 #1Top 20%
  6. #255Google Ad Manager1,806 freelancers · 🇰🇪 #1Top 14%
  7. #267Campaign Optimization1,751 freelancers · 🇰🇪 #1Top 15%
  8. #315Google Ads Account Management1,516 freelancers · 🇰🇪 #1Top 21%