Holly Y.
Google Ads Certified Expert
UpWork Expert-Vetted Top 1% | Bloomberg Talent Cloud Member I'm Holly, Growth Marketer with an MBA in Strategy & Media from the University of Cambridge. I'm certified for Google Ads, expert in paid advertising (PPC) and Social Media Ads. ✅ Recent client results ✅ 📈 40X conversion rate from 0.4% to 16% and 📉 reduced Cost per Lead from $35 to $22 for a SaaS company 📉 5X reduction of Cost per Lead from $37 to $7 and 📈 8X increase of conversion rate from 4% to 32% for nation-wide retail service business. 📈 Increased ROAS from 290% to 410% for an e-commerce company in a highly competitive sector. Generated $74k in NEW revenue from $18k budget. I help startups and founders achieve their growth potential in a hyper competitive world through creative marketing strategies and paid ads. My clients range from small one-person businesses to bluechip enterprises. With 12+ years of experience working with startups and corporations, I understand the unique challenges that small businesses face. I believe in breaking down the complexity to focus on the 20% of effort that generates 80% of the results. Being a founder of multiple startups, I understand what it takes to build and sell a product or service. Without the right growth strategy, you'll end up wasting thousands in funds and months of effort. Building a business is hard, bootstrapping your own business is something only a few people can relate to.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $8.4k
Billed in all: $86,541$87k
$2.8k in the last 6 months
Across 21 contracts
Earnings, last 30 days
Skill rankings: Top 8% in App Store Optimization
Ranked by MRR among everyone on Upwork with the skill.
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- #202Paid Media1,517 freelancers · 🇦🇺 #3Top 13%🇦🇺#3 of 26
- #213Business Consulting1,810 freelancers · 🇦🇺 #5Top 12%🇦🇺#5 of 31
- #368Mobile App3,535 freelancers · 🇦🇺 #2Top 10%🇦🇺#2 of 21
- #413iOS3,908 freelancers · 🇦🇺 #2Top 11%🇦🇺#2 of 13