Nikola K.
Meta Strategy Expert
Stop wasting budget on ads that don’t convert. Lead with results, not guesses. In my most recent project, I took a client’s Cost Per Lead from $12 down to $6 while maintaining lead quality. That’s the power of 6+ years of specialized Meta Ads experience combined with high-converting creative strategy. As a Top-Rated Plus specialist with a 100% Job Success Score, I understand that you aren't looking for "clicks" or "impressions"—you’re looking for ROI. I bridge the gap between technical media buying and professional graphic design, providing a full-service solution that most freelancers can't match. Why clients choose to work with me: Dual-Threat Expertise: I don’t just manage the dashboard; I design the ads. You get clean, modern, and high-converting creative (images & video) included in the strategy. Data-First Optimization: I focus on the metrics that matter—CPL, CPA, and ROAS. If the data shows a bottleneck, I fix it, whether it's the targeting, the creative, or the landing page. Full Transparency: No "black box" management. You’ll know exactly where your budget is going and why. Proven Reliability: My 100% Job Success score is the result of consistent, high-level performance for every client I take on. My Core Services: - Complete Campaign Management: Strategy, setup, A/B testing, and scaling. - Creative Direction & Design: Professional, scroll-stopping ad creative that aligns with your brand. - Lead Gen Specialist: Deep experience in high-competition niches like Finance, Automotive, and SaaS. Pixel & API Setup: Ensuring your tracking is 100% accurate for the best possible optimization. Ready to scale? I only take on a limited number of clients at a time to ensure every account gets the attention it needs to thrive. Click the "Invite" or "Hire" button and let’s discuss how we can improve your results and start scaling your revenue today.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $1.7k
Billed in all: $163,361$163k
$556 in the last 6 months
Across 22 contracts
Earnings, last 30 days
Skill rankings: Top 25% in Facebook
Ranked by MRR among everyone on Upwork with the skill.
- #366Facebook Pixel Setup & Optimization1,163 freelancers · 🇷🇸 #3Top 31%🇷🇸#3 of 9
- #390Meta Pixel1,020 freelancers · 🇷🇸 #4Top 38%🇷🇸#4 of 7
- #588Facebook Marketing1,913 freelancers · 🇷🇸 #4Top 31%🇷🇸#4 of 11
- #818Facebook Ad Campaign2,495 freelancers · 🇷🇸 #7Top 33%🇷🇸#7 of 15
- #903Social Media Strategy2,932 freelancers · 🇷🇸 #7Top 31%🇷🇸#7 of 21
- #1,401Facebook5,550 freelancers · 🇷🇸 #19Top 25%🇷🇸#19 of 55
- #1,806Facebook Ads Manager6,091 freelancers · 🇷🇸 #13Top 30%🇷🇸#13 of 52
- #1,877Social Media Advertising7,006 freelancers · 🇷🇸 #11Top 27%🇷🇸#11 of 57