Luke B.

B2B Content Specialist - Compliance, Sustainability & SaaS

I write technical B2B content in enterprise SaaS, compliance, sustainability, and fintech that grows organic traffic and drives revenue. With a legal background and deep domain expertise, I work directly with CCOs, CISOs, CTOs, and compliance officers at companies like Klarna, Hitachi, Microsoft, SurePay, EcoVadis, and Enhesa. Some recent client wins include: - Helping to grow Google Search traffic by 114% YoY for a pre-seed sales automation start-up. - Page-one rankings for several competitive long-tail keywords for a Canadian HR SaaS. - 70% YoY growth in organic traffic following a four-year collaboration with a European KYC platform. My bread and butter? Transforming complex products and ideas into insightful, actionable content through deep research and close collaboration with subject matter experts. Client analytics confirm that this approach works; my content drives traffic, attracts buyers, and directly increases conversions. I can also handle SEO strategy, either working with your existing keyword research or conducting my own through SEMRush. That means I can support your content pipeline end-to-end or help you build one from scratch. I write content for: - Assurance (including ISO standards; food safety; sustainability) - Cybersecurity (including NIST; CIS; SOC 2; CSA; OSWAP; zero trust; incident response) - Compliance (including AML/KYC; PCI-DSS; ABAC; EHS&S; ESG; supply chain; trade) - Regulatory (GDPR; 6AMLD; AI legislation; emissions reporting; carbon counting) - Fintech (Verification of Payee, Open Banking, transaction monitoring) - Enterprise SaaS (Robotic Process Automation (RPA); skills technology; smart grids; digital transformation; cloud computing) Send me a message with your project details, and I'll let you know if I'm a good fit.