Sheida V.
Meta, Google & ChatGPT Ads Expert | D2C & Lead Gen
I build paid ads funnels that turn ad spend into profitable growth on Meta, Google, Pinterest, and now ChatGPT. I grew a Shopify store from zero to $4M+ in sales in under 3 years, took a brand with no prior marketing to a 6x ROAS on Meta, and manage $137K+ per quarter in Google lead-gen spend for an agency client. Recent results: - Shopify store, Google + Meta + Pinterest Ads: $0 to $4M+ in sales in under 3 years, reaching about $250K/month. - New D2C brand, Meta Ads: full-funnel strategy built from scratch. 475 purchases at $13.30 each and a 5.98x ROAS over 5 months, with retargeting reaching 7x. - Lead-gen account, Google Ads: 23 campaigns, $137K+ in quarterly spend, 1,929 conversions at $71 each. Platforms I manage: - Meta Ads (Facebook & Instagram): prospecting, retargeting, creative testing, scaling - Google Ads: Search, Shopping, Performance Max, YouTube, and Google Ad Grants for nonprofits - ChatGPT Ads: an early adopter of OpenAI’s ad platform, helping brands reach customers while they’re actively researching and deciding - LinkedIn Ads: B2B lead gen and account-based targeting - Pinterest & TikTok Ads: discovery and conversion campaigns for eCommerce Also: pre-launch demand validation and tracking setup (pixel/CAPI, GA4, conversions) with clear reporting. Why clients work with me: I’ve run Shopify brands myself, so I think about margins, AOV and inventory, not just clicks. I’ve spent 10+ years in agency and in-house roles, so you’ll get clear communication and reporting you actually understand. Best fit: D2C/Shopify brands, B2B companies generating leads, new brands launching paid ads for the first time, and businesses that want to test ChatGPT Ads before their competitors do. Send me your goals, current spend, and biggest challenge, and I’ll tell you where I’d start.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $20k
Billed in all: $155,134$155k
$1.8k in the last 6 months
Across 31 contracts
Earnings, last 30 days
Skill rankings: Top 2% in TikTok Marketing
Ranked by MRR among everyone on Upwork with the skill.
- Market Validation41 freelancers · 🇺🇸 #1Top 7%🇺🇸#1 of 8
- #13Pinterest Ads Manager457 freelancers · 🇺🇸 #4Top 3%🇺🇸#4 of 59
- #42LinkedIn Campaign Manager902 freelancers · 🇺🇸 #16Top 5%🇺🇸#16 of 124
- #53TikTok Marketing2,601 freelancers · 🇺🇸 #12Top 2%🇺🇸#12 of 321
- #100Instagram Marketing3,741 freelancers · 🇺🇸 #22Top 3%🇺🇸#22 of 301
- #111Ecommerce Marketing1,960 freelancers · 🇺🇸 #20Top 6%🇺🇸#20 of 219
- #205Social Media Advertising7,006 freelancers · 🇺🇸 #62Top 3%🇺🇸#62 of 1,182
- #274Facebook Advertising6,298 freelancers · 🇺🇸 #68Top 4%🇺🇸#68 of 814