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Manahil I.

Manahil I.

B2B Growth Marketer | Content Strategy, Paid Ads & Tech Copywriting

Hi, I'm Manahil. If you're running a B2B, SaaS, or tech company, you probably know the struggle: you have a brilliant, complex product or service offering, but explaining it to buyers (and getting them to actually convert) is incredibly tough. That's where I come in. I actually have a Master's degree in Engineering, but I found my true calling in B2B marketing. Because of my background, I can sit down with your developers, genuinely understand the tech you're building, and translate it into marketing campaigns that decision-makers actually care about. Over the last 7+ years, I’ve learned that great content is useless if no one sees it, and great ads are a waste of money if they point to bad copy. That's why I handle both sides of the coin: 1/ I write the heavy-lifting content. From case studies and technical one-pagers (like Gen AI and App Modernization) to complete website rewrites and email nurture sequences. 2/ Once we have a great message, I run the LinkedIn, Google, and Meta ad campaigns to get it in front of the right people. I handle the audience targeting, manage the budgets, test the creatives, and track the conversions so you get a real ROI. A few things I’m really proud of doing for my clients: - Led a website overhaul that boosted traffic by 35% and dropped bounce rates by 40% just by fixing the copy and user experience. - Drove a 25% bump in qualified leads using highly targeted LinkedIn ads. - Wrote over 20 in-depth case studies that helped push lead conversion rates up by 30%. - Built out complex, high-converting email nurture streams (using tools like Marketo) to keep leads warm. Whether you need someone to take over your ad spend, write content that makes sense of your tech, or build your go-to-market strategy from the ground up, I’d love to help. Send me a message, and let's chat about what you're building.

🇵🇰Rawalpindi, Pakistan$50/hr40% JSSSince Jan 2018

Earnings and projects

MRR
$6.6k

Last 6 months ÷ 3.8 months active (since Jul 2026)

World#3,210 / 412k
🇵🇰Country#293 / 52.9k
Revenue, last 30 days
$4.3k

Last 6 months: $25k

World#7,274 / 412k
🇵🇰Country#780 / 52.9k
Total earnings
$25k

Billed in all: $26k

World#122,892 / 412k
🇵🇰Country#11,701 / 52.9k
Per project
$25k

$25k in the last 6 months

World#4,018 / 412k
🇵🇰Country#156 / 52.9k
Projects, last 6 months
1
0% fixed100% hourly
World#128,092 / 412k
🇵🇰Country#22,564 / 52.9k
Projects in all
1
0% fixed100% hourly
World#360,671 / 412k
🇵🇰Country#50,390 / 52.9k

Earnings, last 30 days

$26.3k+$4.3k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$20.0k$22.5k$25.0k$27.5kOct 8Oct 23Nov 7

Skill rankings: Top 0.52% in Lead Generation

Top 1% in 6 of 15 skills, ranked by MRR among everyone on Upwork with the skill.

  1. 3Case Studies433 freelancers · 🇵🇰 #1Top 0.69%
  2. #4Technical Copywriting235 freelancers · 🇵🇰 #1Top 2%
  3. #8Sales Enablement248 freelancers · 🇵🇰 #1Top 3%
  4. #16Website Copywriting2,920 freelancers · 🇵🇰 #2Top 0.55%
  5. #17LinkedIn Marketing1,819 freelancers · 🇵🇰 #4Top 0.93%
  6. #19Go-to-Market Strategy820 freelancers · 🇵🇰 #1Top 2%
  7. #27Paid Media1,517 freelancers · 🇵🇰 #2Top 2%
  8. #50B2B Marketing4,592 freelancers · 🇵🇰 #3Top 1%