Jennifer H.

A veteran Go-to-Market strategist and consultant w/ over 12 years of experience driving customer acquisition, product innovation, and marketing channel optimization across financial services, fintech, health tech, recruitment, SaaS, and consumer. My track record includes successfully assisting 13 startups to launch or scale their business. Startup founder of a VC-backed startup. 🦄 Previously at Uber (Head of Funnel), AngelList (Head of Ops), KPMG, and more. 💎 The most effective GTM strategy starts with accurately defining the Ideal Customer Profile (ICP) to spend $ where it matters; ethnographic research/interview is my specialty. Message me if you think I can help you build and grow your business. 🙌