Willow T.

Most founders don't need another task-doer. They need someone who thinks ahead, catches what's slipping, and runs the back end without being asked twice. With 6+ years of executive and administrative support experience for online businesses and startups, I specialize in executive support, admin operations, and project coordination — not just keeping up with the to-do list, but building the systems that make the to-do list manageable in the first place. I also integrate AI tools (ChatGPT, Claude, and workflow automation) into how I work — helping founders move faster on research, communication, and repetitive tasks without sacrificing quality. It means one reliable assistant doing the work of two. I've helped founders go from inbox overwhelm to fully organized communication systems, built Notion and Trello dashboards that replaced scattered spreadsheets, and documented SOPs that let teams onboard faster and work independently. I also support research needs — from competitor analysis to data gathering — so you get one reliable person instead of three. Here's how I support my clients: • Executive calendar and inbox management • General administrative support (data entry, file organization, document prep) • Research, data gathering, and summarizing findings • AI-assisted drafting, research, and workflow automation • Task tracking and project coordination • SOP documentation and process improvement • Notion, Trello, and Google Workspace systems • Workflow design that keeps nothing falling through the cracks • SEO blog formatting and publishing in WordPress I'm the kind of assistant who notices the thing you forgot to put on the list. I work proactively, communicate clearly, and treat your business like it matters — because it does. If you're ready to get time and headspace back — send me a message and tell me what's taking up too much of yours. Let's figure out if we're a good fit.