Skip to content
BackNov 7
Nisha M.

Nisha M.

Influencer Marketing & Social Media Manager | B2B SaaS, Ecommerce, UGC

𝗠𝗼𝘀𝘁 𝗶𝗻𝗳𝗹𝘂𝗲𝗻𝗰𝗲𝗿 𝗰𝗮𝗺𝗽𝗮𝗶𝗴𝗻𝘀 𝗴𝗲𝗻𝗲𝗿𝗮𝘁𝗲 𝗿𝗲𝗮𝗰𝗵. 𝗠𝗶𝗻𝗲 𝗴𝗲𝗻𝗲𝗿𝗮𝘁𝗲 𝗿𝗲𝘃𝗲𝗻𝘂𝗲, 𝘀𝗶𝗴𝗻𝘂𝗽𝘀, 𝗮𝗻𝗱 𝗹𝗼𝘄𝗲𝗿 𝗰𝗿𝗲𝗮𝘁𝗼𝗿 𝗮𝗰𝗾𝘂𝗶𝘀𝗶𝘁𝗶𝗼𝗻 𝗰𝗼𝘀𝘁𝘀. Most brands either: • work with the wrong creators • overpay influencers who never convert • or run campaigns with no tracking behind them I help solve all three. In many campaigns, I help brands reduce influencer and creator collaboration costs by up to 40% through smarter outreach, negotiation, creator selection, and performance-focused execution. 𝗘𝘃𝗲𝗿𝘆 𝗱𝗲𝗰𝗶𝘀𝗶𝗼𝗻 𝗜 𝗺𝗮𝗸𝗲 𝗶𝘀 𝗯𝗮𝗰𝗸𝗲𝗱 𝗯𝘆 𝗱𝗮𝘁𝗮, 𝗳𝗿𝗼𝗺 𝗰𝗿𝗲𝗮𝘁𝗼𝗿 𝘀𝗲𝗹𝗲𝗰𝘁𝗶𝗼𝗻 𝘁𝗼 𝗮𝗱 𝗽𝗲𝗿𝗳𝗼𝗿𝗺𝗮𝗻𝗰𝗲 𝘁𝗼 𝗰𝗼𝗻𝘃𝗲𝗿𝘀𝗶𝗼𝗻 𝘁𝗿𝗮𝗰𝗸𝗶𝗻𝗴. Clients say I find relevant creators, communicate clearly, and deliver what I promise. I have a 5 Stars rating on Upwork and clients hire me again. I have managed influencer, paid ads, and growth campaigns for ecommerce brands and B2B SaaS companies across USA, Canada, and global markets. From identifying the right creators to running paid campaigns, tracking every conversion, and closing sales. 𝗪𝗛𝗔𝗧 𝗜 𝗗𝗢 1. Source and manage creators across YouTube, Instagram, TikTok, LinkedIn and podcasts 2. Handle full outreach, negotiation, briefing, content review and performance tracking 3. Reduce creator acquisition costs through influencer negotiation and smarter creator selection 4. Create and test UGC video ad creatives for paid campaigns 5. A/B test ad creatives, audiences and messaging for maximum conversion 6. Build outbound B2B pipelines through cold email, warm calls, discovery calls and demos 7. Close SaaS subscriptions end to end from first contact to onboarding 8. Track every campaign through UTM links, coupon codes and affiliate links 9. I manage full social media and influencer campaigns for B2B SaaS and Ecommerce brands. 𝗪𝗛𝗔𝗧 𝗜 𝗛𝗔𝗩𝗘 𝗪𝗢𝗥𝗞𝗘𝗗 𝗢𝗡 1. Ecommerce and DTC brands across home decor, lifestyle, fashion and beauty niches 2. Shopify and WooCommerce stores looking to drive traffic and sales through creators and ads 3. B2B SaaS products in AI, tech, marketing and business tools 4. SaaS companies targeting agencies, real estate, healthcare, legal, mortgage and automotive 5. Growth stage startups that needed full funnel execution from awareness to paid customer 𝗪𝗛𝗔𝗧 𝗜 𝗗𝗘𝗟𝗜𝗩𝗘𝗥 1. Influencer campaigns tied to actual revenue and signups not just reach 2. Creators vetted by audience quality and business fit not just follower count 3. Paid ad campaigns built for conversion not just visibility 4. UGC creatives that perform in paid campaigns across Meta and LinkedIn 5. B2B pipelines that generate demos and close deals 6. Clear tracking and reporting on every campaign 7. Data driven decisions so you always know what is working and what is not 8. Lower influencer costs without sacrificing creator quality or engagement 𝗖𝗹𝗶𝗲𝗻𝘁𝘀 𝘀𝗮𝘆 𝗶𝘁 𝗯𝗲𝘀𝘁 “Found relevant creators for the campaign, which is what I was looking for. Communication was smooth. Would hire again.” “I greatly value direct communication, reliability, timeliness, and skill. Appreciate the work. Will hire again.” 𝗪𝗛𝗢 𝗜 𝗪𝗢𝗥𝗞 𝗕𝗘𝗦𝗧 𝗪𝗜𝗧𝗛 1. SaaS brands that need creators and paid ads reaching real business decision makers 2. Ecommerce and Shopify brands that want campaigns tied to actual sales numbers 3. DTC brands that need UGC creatives for paid social campaigns 4. Growth stage companies that need one person managing the full process 🎥 Go to the video section of my profile to see detailed case studies, campaign breakdowns, and some of the recent results I have generated through creator-led marketing and influencer campaigns. If your goal is signups, demos, revenue, or lowering creator acquisition costs, not just impressions, send me a message. . . . . Shopify influencer marketing, DTC brand influencer campaigns, ecommerce creator outreach, boost Shopify sales through influencers, TikTok shop affiliate marketing, product seeding campaigns, UGC content for ecommerce, WooCommerce influencer strategy, Meta ads for ecommerce, Facebook ads for Shopify, Instagram ads for DTC brands, LinkedIn ads for B2B SaaS, UGC video ads for paid campaigns, paid social campaign management, A/B testing ad creatives, Meta ads lead generation, data driven influencer marketing, B2B SaaS influencer marketing, tech creator partnerships, YouTube sponsorship management, SaaS creator campaigns, LinkedIn influencer outreach B2B, podcast sponsorship for SaaS, app install campaigns, subscription growth through creators, B2B cold email outreach, outbound lead generation SaaS, appointment setting B2B, demo booking specialist, full funnel B2B sales, influencer ROI tracking, coupon code attribution, UTM tracking influencer campaigns, influencer negotiation, creator cost reduction, micro influencer campaigns, nano influencer outreach, creator led growth

🇮🇳Rupnagar, India$45/hr100% JSS4.28 (35)Since Apr 2018
GlobeUpwork

Earnings and projects

MRR
$1.1k

Last 6 months ÷ 6

World#42,830 / 412k
🇮🇳Country#4,822 / 45.9k
Revenue, last 30 days
$926

Last 6 months: $6.8k

World#45,162 / 412k
🇮🇳Country#4,858 / 45.9k
Total earnings
$24k

Billed in all: $25k

World#127,321 / 412k
🇮🇳Country#17,547 / 45.9k
Per project
$487

$976 in the last 6 months

World#185,263 / 412k
🇮🇳Country#23,009 / 45.9k
Projects, last 6 months
7
14% fixed86% hourly
World#28,826 / 412k
🇮🇳Country#3,580 / 45.9k
Projects in all
49

Across 55 contracts

9% fixed91% hourly
World#62,381 / 412k
🇮🇳Country#10,238 / 45.9k

Earnings, last 30 days

$24.6k+$926 earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$23.5k$24.0k$24.5k$25.0kOct 8Oct 23Nov 7

Skill rankings: Top 7% in Influencer Shoutout

Ranked by MRR among everyone on Upwork with the skill.

  1. #14Influencer Shoutout195 freelancers · 🇮🇳 #1Top 7%
  2. #27Influencer Report255 freelancers · 🇮🇳 #1Top 11%
  3. #108Influencer Research1,071 freelancers · 🇮🇳 #2Top 10%
  4. #140Influencer Outreach1,135 freelancers · 🇮🇳 #5Top 12%
  5. #168Affiliate Marketing1,317 freelancers · 🇮🇳 #15Top 13%
  6. #212YouTube Marketing2,620 freelancers · 🇮🇳 #37Top 8%
  7. #253Influencer Marketing2,463 freelancers · 🇮🇳 #13Top 10%
  8. #279TikTok Marketing2,601 freelancers · 🇮🇳 #14Top 11%