Katie B.

With over 14 years in marketing and a Master’s of Science in Marketing from the University of Arizona’s Eller College of Management, I’m passionate about bringing strategic, data-driven marketing to life. My expertise covers a wide range of marketing and business strategy, and I’m driven by a love for collaboration, organization, and clear communication. I’m fueled by a blend of tradition, creativity, and strategic thinking—always balancing the tried-and-true with fresh, innovative approaches. As a cross-functional team leader, I bring energy, excitement, and a knack for fostering excellence. Brand development, data insights, and growth marketing are my strengths, along with ideating compelling stories that resonate with audiences. I’m committed to providing strategic direction and vision in a way that’s positive, fun, and focused on results that drive brand awareness, partnerships, and impact.