Frederik D.
Brand Identity Designer | Logos, Brand Guidelines & Visual Systems
I design brand identities for companies that need to look as good as the work they do, from the logo through to the full identity system, brand guidelines and website. I've been drawing for as long as I could hold a pen and have been freelancing for over 10 years and worked with 100+ brands. The 40+ case studies in my Upwork portfolio range from full brand identity design work to logo design, typography, color palette systems, webdesign and everything in between. Here is how I work: 1. We start with a quick call so I get to know you, your business and the vision behind the project. A wellness brand chasing health conscious women needs a different visual language than a fintech chasing investors, so this is where I find out what you need people to feel in the first two seconds. 2. Once you send over the contract on Upwork we move forward to step 2. You fill in an onboarding form that covers every detail I need, so we are not going back and forth on it later. 3. I send over the initial concepts. 4. You give me feedback, I refine the direction you picked, and you get the final files. Unlimited revisions throughout. Typically I start clients with a full brand identity design, and from there we move into the rest of the brand assets: - Pitch decks and slide templates - Website and landing page design - UI/UX design - Ad creative, packaging and social graphics If it looks like a fit, message me and we will set up a 15-20 minute call to go through what you need.
Earnings and projects
Last 6 months ÷ 4.1 months active (since Jul 2026)
Last 6 months: $14k
Billed in all: $13,876$14k
$1.4k in the last 6 months
Across 11 contracts
Across 12 contracts
Earnings, last 30 days
Skill rankings: Top 2% in Adobe Illustrator
Ranked by MRR among everyone on Upwork with the skill.
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