Andrii I.

Marketing Strategist — Defining marketing plans, strategy, growth opportunities, data, and competitive analysis. I'm not going to lie it is essential to promote your well-established product, using highly effective advertising channels that will reach your target audience. The same applies to your products that are just scheduled to be launched on the market, and you expect efficient sales or highly-rated downloads. Furthermore, I provide consulting services on all aspects related to marketing to small and medium-sized companies. These services include: Strategic Marketing Planning — Developing and executing integrated go-to-market plans, grounded in business priorities. Campaign Development and Implementation — Led the development of creative and innovative campaigns, with a focus on full-funnel activities and demand generation; liaised with internal and/or external agency partners to launch and optimize. Content Strategy & Development — Supervising content strategy and content development, including reviews/approvals for activations such as web, sales sheets, client stories, and/or other sales and marketing materials that support the strategic marketing plan. Marketing Execution & Commercialization — Facilitating go-to-market launch and promotion of key pieces of thought leadership. Event Support — Leading on pre-, during-, and post-event activities, including ROI capture, where applicable Data & Analytics — Developing data-driven reports that tell a compelling story and articulate clearly-defined and actionable recommendations. Collaboration — Working across multiple teams, including business leaders, other members of the Digital Marketing team, internal and external communications team, partnerships, and agencies to ensure marketing alignment to business priorities as well as execution of the strategic marketing plan against KPIs. Also, I have worked on projects dealing with many local and international product launching, business identity rebranding, integrated marketing automation, emerging e-commerce platforms marketing, CRM integration systems designed to assist sales teams more efficiently, and many more. Being an experienced marketing specialist in a wide range of areas, I am competent in handling multifaceted challenges in the field of marketing and advertising.