Skip to content
BackNov 7
Essi P.
Upwork badge

Essi P.

Finnish SEO Specialist & Content Writer and translator

Looking to grow your visibility in Google and expand into the Finnish market with content that actually converts? I’m a native Finnish SEO specialist and content writer with 10+ years of hands-on experience helping international brands communicate clearly in Finnish (and English/Spanish) while staying aligned with search intent, on-page best practices, and real business goals. Over the years, I’ve written hundreds of SEO-focused articles across competitive niches – especially iGaming, finance/crypto, and eCommerce – where quality, accuracy, and structure make the difference between “nice piece” and rankings that bring in qualified traffic. I don’t just write; I conduct thorough research, match tone and brand voice, and craft content that’s easy to read, trustworthy, and discoverable. How can I help you? ✅ SEO content writing (blogs, guides, comparison pages, evergreen content) ✅ Copywriting for iGaming and conversion-driven pages ✅ eCommerce product descriptions that sell without sounding generic ✅ Landing pages built around intent, clarity, and action ✅ Localization and translations: ENG–FIN–ENG and ESP–FIN / FIN–ESP ✅ Content planning support (topics, structure, internal linking ideas) Some of the yools I am familiar with: ✅ Wordpress ✅ Ahrefs ✅ Google Analytics 4 ✅ Google Search Console ✅ SemRush ✅ Screaming Frog ✅ Wincher ✅Omni ✅Jira ✅Trello What clients like working with me? ✅I deliver on time and take on projects I can execute properly ✅I work independently—no hand-holding needed ✅Clear communication and quick replies ✅If something’s off, I fix it. Simple as that. If you're looking for natural, localised Finnish content that reads like it was written for Finns, send me a message and tell me about your project.

🇫🇮Kotka, Finland$35/hr100% JSS4.99 (28)Since Oct 2018

Earnings and projects

MRR
$4.1k

Last 6 months ÷ 6

World#7,792 / 412k
🇫🇮Country#18 / 569
Revenue, last 30 days
$1.5k

Last 6 months: $24k

World#30,238 / 412k
🇫🇮Country#42 / 569
Total earnings
$149k

Billed in all: $150k

World#23,669 / 412k
🇫🇮Country#25 / 569
Per project
$2k

$2.7k in the last 6 months

World#77,342 / 412k
🇫🇮Country#92 / 569
Projects, last 6 months
9
89% fixed11% hourly
World#21,105 / 412k
🇫🇮Country#27 / 569
Projects in all
75

Across 82 contracts

83% fixed17% hourly
World#39,547 / 412k
🇫🇮Country#51 / 569

Earnings, last 30 days

$150k+$1.5k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$148k$149k$150kOct 8Oct 23Nov 7

Skill rankings: #1 in 1 skill of 15

Rarest: top 0.53% in Gambling, of 378. Ranked by MRR among everyone on Upwork with the skill.

  1. 1English to Finnish Translation110 freelancers · 🇫🇮 #1Top 0.91%
  2. 2Gambling378 freelancers · 🇫🇮 #1Top 0.53%
  3. 3Finnish147 freelancers · 🇫🇮 #1Top 2%
  4. #8Blog809 freelancers · 🇫🇮 #1Top 0.99%
  5. #11Fiction Writing1,669 freelancers · 🇫🇮 #1Top 0.66%
  6. #32Website Content4,202 freelancers · 🇫🇮 #1Top 0.76%
  7. #49Blog Content5,596 freelancers · 🇫🇮 #1Top 0.88%
  8. #82SEO Content4,229 freelancers · 🇫🇮 #2Top 2%