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Pooja J.
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Pooja J.

Social Media Marketing | Social Media Manager | Graphic Designer

TOP RATED PLUS | 7+ years of experience as a Social Media Manager and Graphic Designer, specializing in BEAUTY, SKINCARE, MEDICAL AESTHETICS, HAIR, LUXURY, WELLNESS, COSMETICS, and PROFESSIONAL SERVICE brands. If social media feels overwhelming, I understand. Planning content, writing captions, designing posts, and editing reels can feel like a full-time job on top of the one you already have. That's where I come in. :) I help founders and growing businesses build an online presence that feels professional and connected to their audience. My goal is not to fill your feed with random posts. I create content that reflects your brand and supports real goals. WHAT I CAN HELP YOU WITH 1. Full Social Media Management: Instagram, Facebook, LinkedIn, Pinterest 2. Social Media Strategy: audience research, competitor research, content direction, organic growth planning 3. Content Creation: social media posts, carousels, stories, captions, Reels, and promotional content 4. Custom Canva Graphic Design: Instagram posts, carousels, story templates, lead magnets, ebooks, banners, ad creatives 5. Reusable Canva Templates: editable, on-brand Canva templates and Canva Brand Kits 6. Short-Form Video Editing: Instagram Reels, TikTok videos, YouTube Shorts using CapCut and VN 7. Content Planning and Scheduling: content calendars, content ideas, caption planning, post scheduling 8. Social Media Copywriting: captions, hooks, calls to action, SEO-friendly content 9. Community Management: audience engagement, comment management, organic growth 10. Meta Ads Management: Facebook Ads, Instagram Ads, ad creatives, targeting, performance tracking 11. Brand Identity and Visual Direction: brand kits, color palettes, typography, social media aesthetics 12. LinkedIn Profile Revamp: profile optimization, banner design, headline writing, LinkedIn content 13. Website Design and Support: WordPress, Shopify, Wix, Squarespace, landing pages 14. Social Media Audits and Reporting: account audits, analytics, monthly reports 15. White-Label Agency Support: social media, content, and graphic design for digital marketing agencies INDUSTRIES I HAVE WORKED WITH 1. Beauty and Skincare (skincare brands, makeup brands, beauty brands, cosmetics, lash and brow) 2. Hair and Salon (hair salons, hair extensions, beauty salons, salon services) 3. Wellness and Lifestyle (wellness brands, lifestyle brands) 4. Medspa and Aesthetics (medspas, aesthetic clinics, cosmetic treatments, beauty clinics) 5. E-commerce and Retail (online stores, product-based businesses, Shopify brands) 6. Food and Beverage (restaurants, cafes, food businesses) 7. Professional Services (law firms, consultants, service-based businesses) 8. Digital Marketing Agencies (creative and social media agencies, white-label partners) RESULTS I AM PROUD OF - Grew a brand from 100 to 15K followers in 6 months with a stronger content strategy, consistent posting, and organic engagement - Helped a hair salon and beauty brand get nearly 4x more appointments through engaging content and Meta ads - Redesigned a beauty & skincare brand client's website and lifted conversions by around 40% TOOLS I USE Canva (Canva Pro, Canva Brand Kit), Airtable, Trello, CapCut, VN, Meta Business Suite, Facebook Business Manager, Buffer, SocialPilot, Instagram, Facebook, LinkedIn, Slack. WHY CLIENTS KEEP WORKING WITH ME - Strong communication and quick response time - A proven track record and happy, long-term clients - A systematic, organized workflow that clients love - Consistent, high-quality work and respect for your deadlines - One point of contact for strategy, design, and engagement I don't believe in one-size-fits-all. Every business is different, so I build content systems that match how you want to grow. I love working with purpose-driven founders who care about their work. 🧡 LET'S WORK TOGETHER Whether you're a small business, a growing startup, or an established brand, I can help you build an online presence that looks professional, stays consistent, and earns your audience's trust. 📩 Send me an invitation and let's discuss how I can help grow your brand. Best, Pooja canva design, canva expert, social media manager, canva templates, instagram design, instagram reels, instagram marketing, tiktok manager, facebook marketing, facebook ads, linkedin growth, linkedin profile optimization, linkedin content, social media strategy, digital marketing, video editing, capcut editor, brand identity graphic design, canva pro designer, community management, social media audit, content calendar, organic growth, luxury skincare beauty, branding expert, smm, social media content, social media post design, instagram story design, beauty and skincare social media assistance, instagram content designer, hair salon, Reels & posts social media manager, posting, social media content creator, graphic designer, Social Media Coordinator, ads designer, ads creative, fashion brand, meta ads, social media manager graphic designe

🇮🇳Ujjain, India$12/hr100% JSS4.86 (51)Since May 2019

Earnings and projects

MRR
$1.5k

Last 6 months ÷ 6

World#31,074 / 412k
🇮🇳Country#3,706 / 45.9k
Revenue, last 30 days
$1.5k

Last 6 months: $9.3k

World#29,975 / 412k
🇮🇳Country#3,477 / 45.9k
Total earnings
$127k

Billed in all: $133k

World#29,516 / 412k
🇮🇳Country#4,804 / 45.9k
Per project
$1.6k

$713 in the last 6 months

World#91,616 / 412k
🇮🇳Country#11,311 / 45.9k
Projects, last 6 months
13
38% fixed62% hourly
World#12,441 / 412k
🇮🇳Country#1,734 / 45.9k
Projects in all
80

Across 92 contracts

48% fixed52% hourly
World#36,689 / 412k
🇮🇳Country#6,439 / 45.9k

Earnings, last 30 days

$133k+$1.5k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$131k$132k$133kOct 8Oct 23Nov 7

Skill rankings: Top 2% in Caption

Ranked by MRR among everyone on Upwork with the skill.

  1. #7Post Scheduling142 freelancers · 🇮🇳 #1Top 5%
  2. #10Facebook Post249 freelancers · 🇮🇳 #3Top 4%
  3. #18Caption737 freelancers · 🇮🇳 #2Top 2%
  4. #26Instagram Post681 freelancers · 🇮🇳 #3Top 4%
  5. #63LinkedIn Profile Optimization833 freelancers · 🇮🇳 #5Top 8%
  6. #78Social Media Graphic975 freelancers · 🇮🇳 #8Top 8%
  7. #109Social Media Account Setup1,987 freelancers · 🇮🇳 #18Top 5%
  8. #229Content Marketing3,405 freelancers · 🇮🇳 #19Top 7%