Dave R.

Software Developer | Salesforce, Odoo, Custom ERP/CRM Development

With 17+ years of experience in full cycle Software Development, I help businesses streamline operations, automate workflows, and scale efficiently using ERP and CRM platforms like Salesforce, Odoo, Zoho, and customized ERP/CRM. I’m part of a long-standing, top-performing software development team on Upwork with ~20 years of experience, delivering high-quality solutions to clients across industries worldwide. 🚀 Types of Projects I’ve Worked On ⚙️ ERP Implementations & Business Systems ✔Full-scale ERP implementation using Odoo for ✔Manufacturing (MRP, subcontracting, inventory) ✔Trading & distribution (multi-warehouse, procurement) ✔Custom modules for workflow automation and reporting ✔End-to-end business process digitization 📈 CRM Implementations & Sales Automation ✔Complete CRM setup using Salesforce, Zoho CRM, and HubSpot ✔Lead management systems (capture → nurture → conversion) ✔Pipeline optimization and sales performance tracking 🤖 Marketing Automation & Funnels ✔Funnel and automation setup using GoHighLevel ✔Email/SMS automation workflows ✔Campaign tracking and optimization 🔗 Integrations & System Connectivity ✔ERP + CRM + eCommerce integrations ✔Payment gateway and third-party API integrations ✔Data synchronization across platforms 📊 Dashboards & Reporting Systems ✔Real-time business dashboards (sales, operations, finance) ✔Custom KPI tracking systems ✔Data-driven decision support tools 💡 Business Impact Delivered ✔Automated repetitive workflows, reducing manual effort significantly ✔Improved sales visibility and conversion rates through structured CRM systems ✔Enabled scalable operations with integrated ERP solutions ✔Delivered systems used by teams across multiple locations 🧠 My Approach: I focus on understanding your business first then designing systems that actually work in real life. ✔Requirement analysis & process mapping ✔Clean, scalable system design ✔Clear communication & regular updates ✔Long-term support and optimization 🛠️ Platforms & Tools ERP: Odoo CRM: Salesforce, Zoho CRM, HubSpot Automation: GoHighLevel Integrations: REST APIs, Webhooks, Zapier, custom middleware 🎯 Ideal Clients ✔Growing businesses needing structured systems ✔Startups setting up CRM/ERP from scratch ✔Companies looking to automate operations and scale efficiently 🤝 Why Work With Me ✔ Strong understanding of both business and technology ✔ Proven experience across multiple CRM/ERP platforms ✔ Focus on practical, scalable solutions (not overengineering) ✔ Reliable communication and on-time delivery If you’re looking to implement or optimize your ERP/CRM system, let’s connect and build a solution that truly supports your business growth.