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Usama A.
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Usama A.

Social Media Manager | AI Content & Short-Form Video | Wellness & Apps

I help DTC health and wellness brands, and app and tech startups, grow through AI content creation, short-form video, and results-driven social media management. I'm a Top Rated freelancer with a 100% 5-star track record from international clients in wellness, supplements, mobile apps, fitness, and e-commerce. I combine AI production tools with real marketing strategy, so you get fast output without losing brand consistency or quality. WHAT I DELIVER ✨ AI Content Creation Premium AI images, videos, and captions that look on-brand, not AI-generated. 🎬 Short-Form Video Instagram Reels, TikTok, and YouTube Shorts built for platform algorithms and brand voice. I took one app from zero to 3,000+ organic downloads through TikTok content alone, no paid ads. I've also used organic AI content to help supplement brands grow sales from a standing start. 📱 Social Media Management Full-cycle management: content calendars, scheduling, posting, community engagement, and monthly performance reporting across Instagram, TikTok, and YouTube for US-based clients. 🎯 Meta & Google Ads Campaign setup, audience targeting, creative testing, and optimization for lead generation and product sales. 📋 Content Strategy Content pillars, platform-specific strategy, and performance tracking tied to actual business goals, not vanity metrics. WHY BRANDS TRUST ME On the wellness side, I hold a Bachelor's degree in medical field, giving me real fluency in health and medical topics so content stays accurate, not just trendy. On the app and startup side, I've taken products from zero to real organic traction using AI content and short-form video alone, no paid ads required. CERTIFICATIONS Meta Social Media Marketing Professional Meta Certified Digital Marketing Associate Google Digital Marketing and E-Commerce Professional Google Analytics (GA4) Certification Upwork Skill Certification, Generative AI AI AND PRODUCTION TOOLS I WORK WITH Kling, Google Veo, Runway, Higgsfield, HeyGen, ElevenLabs, InVideo AI, Leonardo AI, Canva, Adobe Firefly, Midjourney, CapCut, ChatGPT, Claude, Gemini, Seedance 2.0, Nano Banana 2/Pro, etc. I work independently, communicate clearly, and deliver consistently. If you need one person who can handle AI content, video, and social media end to end, check my portfolio and 5-star reviews below, then send a message.

🇵🇰Gojra, Pakistan$20/hr100% JSS5.00 (11)Since Oct 2023

Earnings and projects

MRR
$963

Last 6 months ÷ 6

World#49,968 / 412k
🇵🇰Country#5,887 / 52.9k
Revenue, last 30 days
$3.2k

Last 6 months: $5.8k

World#11,351 / 412k
🇵🇰Country#1,254 / 52.9k
Total earnings
$17k

Billed in all: $17k

World#153,163 / 412k
🇵🇰Country#15,439 / 52.9k
Per project
$1.1k

$2.9k in the last 6 months

World#119,314 / 412k
🇵🇰Country#10,691 / 52.9k
Projects, last 6 months
2
50% fixed50% hourly
World#88,918 / 412k
🇵🇰Country#17,051 / 52.9k
Projects in all
16
81% fixed19% hourly
World#155,087 / 412k
🇵🇰Country#25,779 / 52.9k

Earnings, last 30 days

$17.3k+$3.2k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$14k$16k$18kOct 8Oct 23Nov 7

Skill rankings: Top 9% in YouTube Marketing

Ranked by MRR among everyone on Upwork with the skill.

  1. #81Video Marketing778 freelancers · 🇵🇰 #16Top 10%
  2. #138Brand Marketing1,198 freelancers · 🇵🇰 #17Top 12%
  3. #235YouTube Marketing2,620 freelancers · 🇵🇰 #39Top 9%
  4. #292Social Media Marketing Strategy2,317 freelancers · 🇵🇰 #44Top 13%
  5. #305Influencer Marketing2,463 freelancers · 🇵🇰 #58Top 12%
  6. #335TikTok Marketing2,601 freelancers · 🇵🇰 #90Top 13%
  7. #361AI Image Generation2,564 freelancers · 🇵🇰 #54Top 14%
  8. #469Instagram Marketing3,741 freelancers · 🇵🇰 #92Top 13%