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Minling O.
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Minling O.

Brand & Market Specialist | Content, Localization & China Sourcing

I help international consumer brands with brand positioning, bilingual content, China market support, and supplier sourcing. My work sits across three areas: brand and content strategy, English–Chinese localization, and China sourcing. I’m especially comfortable working with beauty, fashion, lifestyle, eCommerce, gifting, and other consumer-product brands. On the content side, I support brand messaging, website and product copy, SEO content, localization, rewriting, and quality review. I focus on making content sound natural, market-aware, and useful rather than generic or overly polished. On the sourcing side, I work directly with Chinese manufacturers on supplier research, factory screening, OEM/private-label communication, MOQ and pricing discussions, samples, packaging, production follow-up, QC coordination, and shipping support. My experience includes: • Website and product copy for a women’s lingerie and lifestyle brand • Brand and founder storytelling for a women’s handbag brand • SEO content editing, localization, rewriting, and quality review for international projects • Independent content planning, research, SEO, and publishing for my own website • Beauty and skincare supplier sourcing, packaging, samples, documentation, and QC coordination • Fashion and apparel supplier research, sample development, private label, and production follow-up • Customized fragrance sourcing for a European B2B client • China supplier communication and product evaluation for international clients I can support projects from research and strategy through execution — whether you need stronger brand messaging, localized content, China market research, or reliable supplier coordination.

🇨🇳Shanghai, China$45/hr100% JSS5.00 (1)Since Jul 2025

Earnings and projects

MRR
$604

Last 6 months ÷ 6

World#69,955 / 412k
🇨🇳Country#376 / 2,007
Revenue, last 30 days
$0

Last 6 months: $3.6k

Total earnings
$5.3k

Billed in all: $5.6k

World#249,549 / 412k
🇨🇳Country#1,071 / 2,007
Per project
$1.1k

$1.8k in the last 6 months

World#119,392 / 412k
🇨🇳Country#404 / 2,007
Projects, last 6 months
2
0% fixed100% hourly
World#88,918 / 412k
🇨🇳Country#535 / 2,007
Projects in all
5
20% fixed80% hourly
World#266,042 / 412k
🇨🇳Country#1,243 / 2,007

Earnings, last 30 days

$5.6kNothing earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$5.5k$5.6k$5.7k$5.8kOct 8Oct 23Nov 7

Skill rankings: Top 12% in Content Writing

Ranked by MRR among everyone on Upwork with the skill.

  1. #54Factory & Supplier Auditing288 freelancers · 🇨🇳 #36Top 19%
  2. #96Chinese746 freelancers · 🇨🇳 #53Top 13%
  3. #201Product Sourcing1,305 freelancers · 🇨🇳 #45Top 15%
  4. #255Localization1,425 freelancers · 🇨🇳 #10Top 18%
  5. #258Quality Control1,307 freelancers · 🇨🇳 #24Top 20%
  6. #703Brand Strategy3,282 freelancers · 🇨🇳 #4Top 21%
  7. #751SEO Content4,229 freelancers · 🇨🇳 #5Top 18%
  8. #751Product Development3,593 freelancers · 🇨🇳 #22Top 21%