Vero M.

I’m a marketing strategist who helps businesses figure out what is actually blocking growth, then turns that diagnosis into a clear plan people can execute. My background spans more than a decade across digital marketing, copy, web, ecommerce, acquisition, CRO, SEO, analytics, go-to-market planning and founder advisory. I started in translation and copywriting, moved into websites and digital marketing, then gradually upstream into strategy as the client problems got more complex. Today, I work best where marketing has become fragmented, or cloudy. Maybe traffic is growing but sales are not. Maybe the site converts, but acquisition is weak. Maybe the team is doing ten things at once and nobody is sure which three actually matter. That is usually where I’m most useful. I can help with: - Marketing audits and 90-day roadmaps - Growth and digital strategy - SEO, GEO and AI-search discoverability - Conversion and funnel analysis - Customer acquisition and lifecycle strategy - Positioning, messaging and customer journey - Analytics and performance interpretation - Go-to-market planning - Website and ecommerce strategy - AI-assisted research, workflow and marketing systems I care about the quality of the value exchange. Good marketing should help the right people find, understand and trust a genuinely useful product or service. I’m interested in evidence, informed customers and sustainable growth.