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Jon H.
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Jon H.

Video Marketing & Paid Ads for Startups & SMBs | Strategy + Creative

Good videos don't do much if the right people never see them. I make the videos and ads, then set up and run the campaigns that put them in front of your buyers. I'm a Top Rated Plus freelancer with 14+ years and 360+ Upwork projects in video, animation and marketing creative ($700K+ earned, 100% Job Success). I've worked with T-Mobile, Canon, Koch Industries and Elsevier, and with a lot of startups and small businesses. These days I work as a marketing partner for small companies that don't have a marketing team, handling strategy, video and paid ads together. WHAT I DO • Marketing review and strategy: who you're for, what to say and where to say it. It starts with a look at your website, content and ads. • Video and ad creative: explainers, product demos, short social videos and ad variations built for testing. 2D/3D animation, motion graphics and AI-assisted production. • Paid social campaigns: LinkedIn and Meta setup, targeting, lead forms and conversion tracking, with plain-English reports on what's working. • Landing pages: WordPress landing pages and site tweaks so the traffic you pay for turns into leads. WHY WORK WITH ME • The creative is in-house. Most ad managers outsource the video, and most video producers stop at the export. I do both, so testing a new idea is fast and cheap. • AI makes more ad variations affordable. Fourteen years of craft keeps them from looking like AI slop. • I'm good at making complicated products easy to understand, in whatever tone fits your brand, from buttoned-up corporate to playful. • Clients stay. One has hired me at several companies over 15+ years: "He is both a talented and well-rounded creative artist, while at the same time, very detail and process oriented and business-minded." (Jordan Resnick, Senior Director of Marketing Ops) HOW WE CAN START Step 1: Marketing and creative review. I record a walkthrough of your site, ads and content, with the three changes I'd make first. Step 2: A first campaign or batch of ad creative, built around one clear goal. Step 3: Ongoing monthly creative, campaign management and reporting, scaled to your budget. LinkedIn certified in Marketing Strategy, Marketing Measurement, Advertising Fundamentals, and Content & Creative Design. Send me a message with what you sell and who you want to reach, and I'll tell you where I'd start.

🇺🇸Rhinelander, United States$75/hr100% JSS4.99 (277)Since Jan 2014
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Earnings and projects

MRR
$4.8k

Last 6 months ÷ 6

World#5,912 / 412k
🇺🇸Country#1,953 / 62.1k
Revenue, last 30 days
$3.9k

Last 6 months: $29k

World#8,450 / 412k
🇺🇸Country#2,429 / 62.1k
Total earnings
$775k

Billed in all: $787k

World#1,051 / 412k
🇺🇸Country#436 / 62.1k
Per project
$2.1k

$2.2k in the last 6 months

World#74,438 / 412k
🇺🇸Country#12,464 / 62.1k
Projects, last 6 months
13
100% fixed0% hourly
World#12,441 / 412k
🇺🇸Country#2,014 / 62.1k
Projects in all
370

Across 377 contracts

86% fixed14% hourly
World#3,237 / 412k
🇺🇸Country#597 / 62.1k

Earnings, last 30 days

$787k+$3.9k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$782k$784k$786k$788kOct 8Oct 23Nov 7

Skill rankings: Top 0.67% in Video Editing

Top 1% in 4 of 20 skills, ranked by MRR among everyone on Upwork with the skill.

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  8. #673D Animation5,653 freelancers · 🇺🇸 #18Top 1%