Greg G.
Klaviyo Platinum Master, #1 ActiveCampaign Certified Email/ SMS M.S.
I am a Klaviyo Platinum Master & the #1 certified consultant for ActiveCampaign, specializing in marketing automation and retention marketing. Retention marketing includes email & SMS, loyalty programs, CRM, and customer feedback programs. I have 20+ years brand, digital, and performance marketing strategy & analytics at many of the world's most prestigious ad agencies as an account strategist and digital thought leader, including Saatchi & Saatchi LA, Young & Rubicam (Y&R), and Digitas NYC. In 2009, I led social media & helped developed many award winning programs for American Express. I have a Masters Degree in account planning from the VCU Brandcenter. I built the award winning "Real regrowth" email/ CRM program for Rogaine - the winner of J&J's efficacy award and led customer journey communications for Mercedes-Benz (ie. the emails, SMS, and direct mail pieces you get after you buy a vehicle). I created and in 2018 sold a successful survey (Customer feedback) company and am the author of several children's books. I currently work with many well known ecommerce brands and famous (household name) celebrities & have network connections with the very best in the business in different marketing disciplines who I partner with for my client's benefit for things like high conversion direct response copywriting & YouTube marketing. To keep quality at the highest level, I only take on a few select clients at any one time. My Klaviyo sweet spot client is a 7-10 figure ecommerce store running Shopify who either dominates their niche or are looking to hyperscale their growth. Lately I have been specializing in fashion as well as health & nutrition verticals. Recently, I was the head of retention for Honeylove and I currently run the retention program at Sugarbear, the pioneer in vegan vitamin gummy bears. I have also worked with numerous other cool & well known ecommerce brands like 310Nutrition and Nightfood. For ActiveCampaign I specialize in infocourses, YouTube influencers, & service based businesses. I am regularly the #1 performer at Active Campaign as judged by their internal partner team, and am a long time certified consultant with them. I actively participate in their marketplace and contribute to their blog. I have deep relationships with and specialize in the following email/ marketing automation platforms: ** Active Campaign (#1 certified consultant) ** Klaviyo (Platinum Master Partner), ** Drip (certified consultant) ** Infusionsoft (certified partner) ** Zapier (Certified expert) ** Postmark (Transactional email) ** Gorgias (Elite Certified Partner) ** Okendo (Certified) ** LoyaltyLion/ Gatsby I provide "done for you" end-to-end set up, and "done with you" Active Campaign/ Klaviyo consulting services. - ActiveCampaign & Klaviyo audits & strategy - Customer journey strategy & customer feedback - A/B & multi-variate testing - Deliverability troubleshooting - Integrations - CRM - Advanced set up & monthly management - Analytics & optimization - Training & Consulting Well known brands hire me to help set up a brand new program from scratch, or help optimize/ squeeze more performance out of their existing email program. I have consulted with smaller or startup brands as well. I take a creative, data first approach to automating your customer journey with a focus on showing up in the inbox and delivering a great customer experience while improving LTV and taking pressure off (or enhancing) Top of funnel initiatives. If you need world class email/ SMS/ retention/ CRM/ marketing automation or have any questions, please feel free to reach out directly to see if we might be a good fit.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $13k
Billed in all: $1,524,239$1.52M
$13k in the last 6 months
Across 176 contracts
Earnings, last 30 days
Skill rankings: Top 5% in Email Marketing
Ranked by MRR among everyone on Upwork with the skill.
- #5Loyalty Marketing54 freelancers · 🇺🇸 #4Top 9%🇺🇸#4 of 20
- #7Customer Transaction Email87 freelancers · 🇺🇸 #2Top 8%🇺🇸#2 of 4
- #49Customer Retention Strategy624 freelancers · 🇺🇸 #15Top 8%🇺🇸#15 of 107
- #49SMS521 freelancers · 🇺🇸 #23Top 9%🇺🇸#23 of 109
- #49Email Marketing Consultation464 freelancers · 🇺🇸 #12Top 11%🇺🇸#12 of 92
- #75ActiveCampaign1,108 freelancers · 🇺🇸 #28Top 7%🇺🇸#28 of 162
- #134Gorgias1,588 freelancers · 🇺🇸 #12Top 8%🇺🇸#12 of 75
- #153A/B Testing1,603 freelancers · 🇺🇸 #53Top 10%🇺🇸#53 of 347