Nicole C.

Extensive background in search marketing and communication fields. Eleven years experience in pay-per-click-advertising. ROI focused and client oriented. Proven ability running large search marketing campaigns across across all types of advertising platforms. Proven ability managing a portfolio of accounts. Have managed campaigns with budgets as small as $500 a month and as large as $1 million a month. Strong leader as well as team player, excellent communication skills. Highly proficient with Microsoft Excel for reporting and data analysis. Manage all aspects of account optimization: manual bid management, keyword expansion, campaign structure, negative terms, and ad copy testing. Have worked on smaller tier 3 platforms as well as with mobile and display advertising. Experience with Omniture analytics tools. Google Analytics expert. Google Adwords Certified Premier Partner. Regularly attend industry webinars and conferences to continue to increase knowledge of search marketing.