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Gaurav L.

Gaurav L.

Shopify & WordPress Developer | WooCommerce, Custom Themes, Migrations

Shopify and WordPress developer focused on websites that convert. I co-founded VoxturrLabs, an AI-first dev agency, and lead a small senior team building online stores, business websites and custom web platforms. 93 jobs, 700+ hours and 50+ reviews on Upwork since 2017. Most agencies build what's in the brief. We started as a growth marketing agency, so we build for what happens after launch: more leads, more sales, more repeat customers. Every site ships with clear journeys, fast pages, working tracking and the automations that bring customers back. We use AI tools (Claude, Cursor) to deliver faster. Every line is still reviewed by a senior developer before it ships. ⚡ Invite me to your job - I reply within 1 hour with ideas and a clear plan. WHAT THE WEBSITE WORK DELIVERED Shopify → Modena Smart Home – Figma to Shopify, built for preorders: 300+ paid preorders in under 3 months → Rooted Actives – store revamp + WhatsApp automation: 55% of abandoned carts recovered → Aubree – CRO audit and redesign: navigation, product discovery and checkout rebuilt; cart recovery added → Vajra Jewellery (US) – catalogue architecture, mobile UX and CRO for a large range, built to convert paid traffic → Kissa Kidswear (US) – new store with AI catalog enrichment, set up to sell on Shopify and Amazon → Asavi – first D2C store for a rice exporter: catalogue, AI product photography, WhatsApp automation, tracking WordPress & WooCommerce → Objective Nutrients (US) – WooCommerce revamp + inventory dashboard that supported growth to $4M → High On Chicken – WooCommerce store: faster pages, optimised checkout, retention automations → Zeeva Fertility – multi-location IVF site with appointment booking paths Custom-coded websites & platforms → Akenza (Swiss SaaS) – site revamp + technical SEO: ~17X organic traffic in two years → YellowLite (US) – solar lead-gen site: location pages and a Request-a-Quote journey → ANI News – platform for South Asia's #1 video news agency, built to handle traffic spikes on big news days → AngelOne Smart Money – gamified financial-learning LMS: courses, quizzes, certificates, leaderboards → Crurated – luxury fine-wine marketplace: producer and vintage catalogues, auctions, member journeys More clients: TyresNMore (Magento), LifeSigns, Asha IVF, Mother's Magic (Canada), Crosschq (US), Livo.ai, OnyxGyms (US), Rebiz (US), ShriConnect, Kiro, KD Industries (UAE), Mufin Green Finance, 1Crowd, Innovitals, Ability Connect, goSTOPS, EnergyDais. Write-ups and screenshots are in the portfolio. CLIENTS USUALLY REACH OUT WHEN → Traffic is coming in but sales or leads aren't – the site needs a CRO fix, not just a redesign → Their Shopify or WordPress site is slow, breaking, or hard to update → They need a new store or website built properly from day one, with tracking and automations included → They want to migrate (WooCommerce → Shopify, Wix/Squarespace → WordPress) or fix a previous developer's work → They want one dependable team for ongoing development and growth CORE EXPERTISE Conversion & Growth ✅ CRO audits – find where visitors drop off and fix it ✅ Landing pages, quote forms, booking and demo journeys ✅ Checkout and product page optimisation ✅ Abandoned cart recovery, upsell and loyalty (Klaviyo, Interakt) ✅ GA4, GTM, Meta Pixel and conversion tracking done properly ✅ Speed and Core Web Vitals Shopify ✅ Custom themes (Liquid, OS 2.0), apps, headless, Shopify Plus ✅ Migrations from WooCommerce, Magento or Wix WordPress & WooCommerce ✅ Custom themes, Elementor and Gutenberg builds ✅ WooCommerce setup, restructuring and optimisation ✅ ACF, LearnDash, membership sites, migrations, security, maintenance Integrations ✅ Stripe, PayPal, Razorpay; HubSpot, Zoho, Klaviyo, Mailchimp; Amazon, ERP and inventory syncs; REST APIs, Zapier, Make WHY VOXTURRLABS → Growth-first: we build around your goals – more sales, better conversion, not just the spec. → Founder-led: you work directly with me and a small senior team. → Limited projects at a time, so each client gets full attention. HOW I DELIVER Discovery call → written scope and fixed estimate → staging build with weekly demos → launch → 30 days of post-launch support. CLIENT FEEDBACK "Worked with Gaurav and his team for years on multiple website builds. Always on time and delivered great results." – The Feathered Fin Planning a new Shopify or WordPress site, or want an existing one to convert better? Send me a short description of your project and I'll reply with ideas and a clear plan. ==================================== Shopify, Shopify Plus, Liquid, WordPress, WooCommerce, Elementor, Gutenberg, ACF, LearnDash, HubSpot CMS, Conversion Rate Optimization, CRO, Landing Page Optimization, Abandoned Cart Recovery, Website Migration, Page Speed, Core Web Vitals, Technical SEO, GA4, GTM, Klaviyo, Interakt, Stripe, PayPal, API Integration, Zapier, Make, Figma to WordPress, Figma to Shopify, Magento, PHP, JavaScript, React, Next.js, AI Web Development

🇮🇳Gurugram, India$30/hr100% JSS4.61 (79)Since Jan 2014
GlobeUpwork

Earnings and projects

MRR
$77

Last 6 months ÷ 6

World#141,442 / 412k
🇮🇳Country#14,836 / 45.9k
Revenue, last 30 days
$470

Last 6 months: $465

World#64,708 / 412k
🇮🇳Country#6,853 / 45.9k
Total earnings
$18k

Billed in all: $18k

World#149,715 / 412k
🇮🇳Country#19,964 / 45.9k
Per project
$183

$155 in the last 6 months

World#270,818 / 412k
🇮🇳Country#32,024 / 45.9k
Projects, last 6 months
3
100% fixed0% hourly
World#66,479 / 412k
🇮🇳Country#7,740 / 45.9k
Projects in all
97

Across 110 contracts

59% fixed41% hourly
World#28,941 / 412k
🇮🇳Country#5,175 / 45.9k

Earnings, last 30 days

$18k+$470 earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$17,500$17,750$18,000Oct 8Oct 23Nov 7

Skill rankings: Top 31% in Android App Development

Ranked by MRR among everyone on Upwork with the skill.

  1. #38AI Coding Workflows82 freelancers · 🇮🇳 #14Top 46%
  2. #466AI Agents877 freelancers · 🇮🇳 #101Top 53%
  3. #683AI Mobile App Development1,401 freelancers · 🇮🇳 #224Top 49%
  4. #977Software Development2,923 freelancers · 🇮🇳 #160Top 33%
  5. #1,669Shopify Website Design3,714 freelancers · 🇮🇳 #441Top 45%
  6. #1,714WordPress e-Commerce5,046 freelancers · 🇮🇳 #428Top 34%
  7. #1,772WordPress Theme4,985 freelancers · 🇮🇳 #534Top 36%
  8. #1,961Android App Development6,395 freelancers · 🇮🇳 #604Top 31%