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Alex G.
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Alex G.

Marketing Funnels | CRO, Social (paid and org) & PPC, AEO, SEO, Email

I help brands scale profitably through performance marketing, full funnel paid media, and conversion optimization. I specialize in Google Ads, Meta Ads, funnels, and data driven growth systems that turn traffic into revenue. If you're looking for a senior marketer who can drive measurable results, not guesses or awareness, but real performance outcomes, you're in the right place. I'm a performance marketing strategist with 23 years of experience leading paid acquisition, conversion optimization, and full-funnel growth for 800+ clients ranging from funded startups to Fortune 500 brands. Where I excel is combining rigorous data analysis with high-impact creative, turning campaigns into scalable revenue systems. Whether you need a complete funnel buildout, profitable Google Ads, a Meta retargeting engine, or CRO across your site or landing pages, I deliver the strategy and the execution. ___________________________________________________ What I Do Best: Paid Acquisition Google Ads (Search, Performance Max, Display, YouTube) Meta Ads (Facebook + Instagram) Retargeting + full-funnel sequencing Ad creative strategy + testing frameworks Campaign builds, rebuilds, audits & optimization Funnels & Conversion Systems Landing page strategy + wireframes Funnel architecture (cold → warm → hot) CRO: analytics, heatmaps, A/B testing Offer optimization + messaging refinement Lead gen, eCommerce, SaaS, B2B funnels Analytics & Optimization Campaign auditing + diagnostics Attribution setup + tracking fixes Performance dashboards (GA4, Tag Manager) Conversion rate optimization ROI modeling + scaling strategy ___________________________________________________ Results I’ve Delivered: 70 percent+ sales lift from a 90-day paid ads + funnel overhaul $0.13 user acquisition via Meta Ads (education vertical) 500,000+ app downloads in 6 months using organic + retargeting systems 150 percent+ traffic growth across multiple performance-led campaigns $480K raised through a paid/earned hybrid launch funnel 8M dollars in VC funding secured by clients following GTM + growth strategy Consistent 3–7x ROAS across multiple eCommerce and lead gen accounts Tools & Platforms Ads: Google Ads, Meta Ads Manager, TikTok Ads Analytics: GA4, Tag Manager, Looker Studio, Hotjar Optimization: Optimizely, VWO, Crazy Egg Funnels: ClickFunnels, Webflow, Unbounce, Shopify Email/Retention: Klaviyo, Mailchimp, ActiveCampaign ___________________________________________________ About Me: I started my agency with $250 in high school and scaled it to one of the leading performance-focused firms in the NYC tri-state area. I’ve worked across nearly every industry, giving me a deep understanding of how to structure campaigns, offers, messaging, and funnels that convert, not just “get clicks.” I work with the speed, precision, and strategic clarity that comes from 20+ years of hands on execution. My approach is simple: high quality communication, rigorous data-driven decision making, and relentless optimization. If you're ready to scale your acquisition, improve your ROAS, or fix a funnel that’s not converting.

🇺🇸Austin, United States$88/hr100% JSS4.73 (945)Since Oct 2015
GlobeUpwork
MRR
$13,346
🌍#650/363K
🇺🇸#313/54.3K
Recent Earnings
$80,075
🌍#650/363K
🇺🇸#313/54.3K
Total Earnings
$2.19M
🌍#63/363K
🇺🇸#32/54.3K
Avg. Per Project
$1,044
🌍#112K/363K
🇺🇸#19.0K/54.3K
Recent Projects
51
36f21h
🌍#73/363K
🇺🇸#14/54.3K
Total Projects
2,097
1438f968h
🌍#73/363K
🇺🇸#14/54.3K
MRR Performance Over Time
$50k$25k$0
6 mo ago3 mo agoNow
Coming SoonGathering historical data
World Skill Rankings
of 767
#2
Performance MarketingTop 0.1%
#2Direct Response Copywriting
#2Marketing Consulting
#3Customer Acquisition
#4Paid Social
#6Marketing Analytics
#7Sales Funnel
#7Market Research
#8Growth Strategy
#13Digital Marketing Strategy
#14Brand Strategy
#21Email Marketing
#22Marketing Automation
#26PPC Campaign Setup & Management
#31Conversion Rate Optimization
🇺🇸United States Skill Rankings
of 87
#1
Performance MarketingTop <0.01%
#1Direct Response Copywriting
#2Marketing Consulting
#3Growth Strategy
#3Customer Acquisition
#4Paid Social
#4Marketing Analytics
#5PPC Campaign Setup & Management
#5Sales Funnel
#6Digital Marketing Strategy
#6Market Research
#6Brand Strategy
#12Email Marketing
#15Marketing Automation
#15Conversion Rate Optimization
Alex G. — Top 1% in United States | UpworkMRR