Ahmet S.

Adobe InDesign specialist and senior graphic designer. I design catalogs, brochures, reports and the rest of the print and digital material a brand needs, and I build it so the next edition is quick to update. My work has two sides, and most projects use both. The first is design. In my years as senior designer for Storylines, a residential cruise ship brand, I created nearly everything the company put in front of its customers: brochures, a coffee table book, postcards, roll-ups and large-format event graphics, reports, forms and agreements, stationery, newsletters and email campaigns, along with web pages and video edits. I know how to take a brand's guidelines and keep one look across dozens of different pieces. The second is production. For manufacturers and distributors I design product catalogs, price lists and spec sheets, then connect the layout to Excel or product data with Data Merge, GREP styles and custom scripts. Prices, SKUs and images flow into the pages, and a change in the spreadsheet updates the document with no page rebuilt by hand. Recent work includes more than 200 lighting spec sheets generated from Excel data and a 600-page industrial catalog. I also take on annual and sustainability reports, white papers and technical manuals, and I prepare fillable PDF forms and accessible PDFs that meet WCAG and PDF/UA requirements. InDesign is my main tool, with Illustrator, Photoshop and Acrobat Pro alongside it. Send me what you have, whether that is an old catalog, a brand guide or a spreadsheet of products, and I'll tell you how I would approach it and what it will take.