Liming Y.

Digital Marketing in China with more than 8 years experience

I'm Baidu certified expert in PPC and SEO and have profound experience in Google Ads and Google Analytics. Digital marketing is my interest, career, and passion. I successfully ran Baidu PPC campaigns for Tektronix, Kollmorgen, Legendary Pictures, Scribendi, etc., when I worked in Merkle inc (Dentsu Aegis ) as a senior analyst. Significantly I am good at: 1. PPC keywords research and campaign set up 2. Ads copy writting and AB test, 3. data analysis and action plan on PPC optimization, 4. Landing page design and conversion funnel optimization. I have took part in several Baidu SEO projects in medical and education industry. The projects involved in below aspects: 1.SEO Keyword Research 2.Fixing Technical and On-Page Issues 3.Off-Page SEO (link building) 4.Content creation 5.targeted Pages optimizations with specific Keywords ( title, meta, headings, tags) 6.Website Speed Optimization 7.Internal linking structure 8.SEO friendly Url I also independently helped Scribendi develop their Chinese website from the portfolio set up, UI/UX design, content creation, front-end development, Server localized, and CDN.