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Jiayi H.

Jiayi H.

Growth-Focused PR Consultant | B2B & Global Markets

With 6+ years of experience across the U.S. and China markets, I help B2B and tech companies craft media strategies that drive awareness, credibility, and conversions. My edge shines in a unique blend of storytelling, digital fluency, and global communication expertise that bridges markets and gets results. 💡What I Specialize In • B2B PR & Communications: Tailored messaging that resonates with enterprise audiences and decision-makers • Media Relations & Outreach: Pitching stories that land coverage across top-tier global publications • Thought Leadership & Ghostwriting: Turning expert insights into press-ready articles and blog content • Digital Strategy Integration: Aligning PR with paid media, SEO, and social campaigns to amplify impact • China–US Market Positioning: Helping brands localize messaging and enter new markets with credibility 🌟Why I’m a Strong Fit • Delivered 50% partnership growth for a global market research firm through content-led BD • Secured press across 50+ global outlets including TechCrunch, VentureBeat, and Yahoo Finance • Boosted conversion rates by 20% for financial services through platform-native and organic PR campaigns on RedNote • Managed cross-channel launches across podcast, social, and traditional PR for startup founders and tech clients • NYU-trained communicator with experience at both top-tier U.S. agencies and fast-moving Asia-Pacific firms 🧰 Tools & Strengths • Platforms: Cision, Google Analytics, Sprout Social, Canva, WordPress, Zoho CRM • Languages: Native Chinese, Fluent English • Strengths: Strategic positioning, fast execution, cross-cultural insight, data-backed storytelling 📬 Let’s Connect Looking to elevate your brand, secure media coverage, or sharpen your PR narrative? 📧 Message me now and let’s create results that speak for themselves.

🇨🇳Shanghai, China$30/hr95% JSS5.00 (1)Since Feb 2020

Earnings and projects

MRR
$3.8k

Last 6 months ÷ 6

World#8,899 / 412k
🇨🇳Country#54 / 2,007
Revenue, last 30 days
$4k

Last 6 months: $23k

World#8,282 / 412k
🇨🇳Country#58 / 2,007
Total earnings
$25k

Billed in all: $26k

World#123,954 / 412k
🇨🇳Country#486 / 2,007
Per project
$12k

$7.5k in the last 6 months

World#11,965 / 412k
🇨🇳Country#39 / 2,007
Projects, last 6 months
3
0% fixed100% hourly
World#66,479 / 412k
🇨🇳Country#408 / 2,007
Projects in all
2

Across 4 contracts

25% fixed75% hourly
World#328,886 / 412k
🇨🇳Country#1,526 / 2,007

Earnings, last 30 days

$26.2k+$4k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$22k$24k$26k$28kOct 8Oct 23Nov 7

Skill rankings: Top 0.72% in English

Top 1% in 3 of 14 skills, ranked by MRR among everyone on Upwork with the skill.

  1. #7Online Market Research971 freelancers · 🇨🇳 #2Top 0.72%
  2. #7Brand Research429 freelancers · 🇨🇳 #1Top 2%
  3. #8Chinese746 freelancers · 🇨🇳 #7Top 1%
  4. #8English to Chinese Translation582 freelancers · 🇨🇳 #6Top 1%
  5. #9Social Media Marketing Plan1,014 freelancers · 🇨🇳 #1Top 0.89%
  6. #10Chinese to English Translation506 freelancers · 🇨🇳 #9Top 2%
  7. #10Media Pitch162 freelancers · 🇨🇳 #1Top 6%
  8. #15Partnership & Collaborations Outreach520 freelancers · 🇨🇳 #1Top 3%