Saki Y.

Bilingual Creator Acquisition & Influencer Marketing Specialist with 12+ years of experience helping global brands identify, recruit, onboard, and manage Japanese creators and influencers. Experienced in creator outreach, relationship building, content production, and Japan market localization for luxury brands, GAFA companies, agencies, and international startups. am a bilingual (Japanese-English) 360° Marketing Manager with over 12 years of experience supporting global brands, luxury fashion companies, agencies, and international businesses entering the Japanese market. My expertise covers a wide range of marketing functions, including: • Influencer & Creator Marketing • Creator Acquisition & Outreach • PR & Communications • Social Media Marketing • Content Strategy & Production • E-commerce & Digital Marketing • Advertising & Campaign Management • Copywriting, Proofreading & Localization (EN ⇄ JP) Throughout my career, I have worked extensively with creators, influencers, bloggers, stylists, and digital personalities across Instagram, TikTok, YouTube, X, and other social platforms. What sets me apart is my combination of creator acquisition, content production, and localization expertise. Long before UGC became a mainstream marketing strategy, I was already developing creator-led campaigns tailored specifically for Japanese audiences. My experience includes: • Creator research, sourcing, and recruitment • Influencer outreach and relationship management • Talent casting and onboarding • Content strategy and creative direction • Photoshoots and video production • Campaign execution and performance optimization • Market localization for Japan I have successfully collaborated with GAFA companies, global luxury brands, international agencies, and fast-growing startups, helping them build brand awareness, localize campaigns, and connect authentically with Japanese consumers. In addition to marketing, I also provide executive assistant and business support services for foreign entrepreneurs and companies establishing operations in Japan. As a native Japanese professional based in Japan, I have extensive knowledge of Japanese culture, consumer behavior, hospitality, tourism, and regional differences across Tokyo, Kanto, Kansai, and other major markets. Additional services: • Japanese ⇄ English Translation & Localization • Voice Recording (Standard Tokyo Japanese & Kansai/Osaka Dialect) • Market Research • Business Development Support • Travel & Concierge Assistance If you are looking for someone who understands both global business standards and the Japanese market, I would be happy to help your business grow in Japan.