Dragan M.
German eCommerce Copywriter and English to German Translator
*German copy that sounds natural, persuasive and genuinely local - not like a translation* Looking for a German copywriter, content writer or translator who understands both language and marketing? I help eCommerce brands, SaaS companies and marketing agencies create original German content and adapt English-language copy for audiences in Germany, Austria and Switzerland. With more than 10 years of experience, I combine copywriting, content writing, translation, transcreation and localization to ensure your message sounds natural, reflects your brand and supports your commercial goals. HOW I CAN SUPPORT YOU ► German copywriting and content writing ► English-to-German translation and transcreation ► Product pages and product descriptions ► Landing pages and sales pages ► Email campaigns, paid ads and UGC scripts ► SEO articles and long-form content ► Shopify, WordPress, SaaS and app localization ► Proofreading and rewriting of awkward or AI-generated German WHY CLIENTS WORK WITH ME You receive more than a technically correct translation or a generic piece of content. When writing original German copy, I focus on your audience, brand voice and commercial objective. When adapting English content, I preserve the strategy, tone and persuasive power of the original while making it feel natural to German-speaking customers. I also flag unclear source text, inconsistencies and passages that may not work effectively in the target market. My experience spans eCommerce, fintech, IT, consumer products, cryptocurrency, lifestyle and digital services. I work confidently in Shopify and WordPress and with SDL Trados, memoQ and Smartcat. “Dragan’s initiative took me by surprise in pointing out issues that were not picked up during the exercise.” Whether you need original German copy, SEO content, a localized website or ongoing support, you can expect clear communication, consistent quality and dependable delivery. Need German copy that feels written for your market? Send me your brief, source material and target audience, and I’ll recommend the right approach for your project. *Also available for selected Serbian-language writing, translation and localization projects.*
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $6.9k
Billed in all: $211,313$211k
$1.2k in the last 6 months
Across 8 contracts
Across 184 contracts
Earnings, last 30 days
Skill rankings: Top 6% in Proofreading
Ranked by MRR among everyone on Upwork with the skill.
- #31Transcreation425 freelancers · 🇦🇹 #1Top 7%🇦🇹#1 of 3
- #63English to German Translation846 freelancers · 🇦🇹 #4Top 7%🇦🇹#4 of 57
- #75Website Localization552 freelancers · 🇦🇹 #1Top 14%🇦🇹#1 of 6
- #128Content Localization1,586 freelancers · 🇦🇹 #1Top 8%🇦🇹#1 of 5
- #132Product Description2,037 freelancers · 🇦🇹 #1Top 6%🇦🇹#1 of 1
- #137Sales Copywriting1,985 freelancers · 🇦🇹 #1Top 7%🇦🇹#1 of 4
- #152Ad Copy1,861 freelancers · 🇦🇹 #1Top 8%🇦🇹#1 of 6
- #155German1,804 freelancers · 🇦🇹 #4Top 9%🇦🇹#4 of 91